---
title: "Honeywell vs MSA: Which is more popular by branded search?"
description: "Which is more popular in search, Honeywell or MSA? Compare estimated monthly branded-search demand and Share of Search inside the Hard hat brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/honeywell-vs-msa"
publisher: "Brandwave"
---

# Honeywell vs MSA: Which is more popular by branded search?

Which is more popular in search, Honeywell or MSA? Compare estimated monthly branded-search demand and Share of Search inside the Hard hat brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Honeywell and MSA
- **Competitive set**: Hard hat brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Honeywell Share of Search**: 0.1%
- **MSA Share of Search**: 6.7%

## Which is more popular in search, Honeywell or MSA?

- In August 2026, MSA had more branded searches than Honeywell among hard hat brands worldwide. MSA was estimated to have 18.1K branded searches compared to Honeywell’s 260, and held a 6.7% Share of Search versus Honeywell’s 0.1%.
- MSA was ahead of Honeywell in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Honeywell’s estimated Share of Search among hard hat brands worldwide moved from 0.13% to 0.1%, and its estimated monthly branded searches held steady at 260.
- Across the 11 months ending August 2026, MSA’s estimated Share of Search among hard hat brands worldwide moved from 11.5% to 6.7%, and its estimated monthly branded searches moved from 22.2K to 18.1K.

## How did search popularity change for hard hat brands worldwide in August 2026?

- Estimated monthly branded searches for MSA worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

## Month by month

| Month | Honeywell estimated searches | Honeywell Share of Search | Honeywell rank | MSA estimated searches | MSA Share of Search | MSA rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 260 | 0.13% | 5 | 22.2K | 11.5% | 2 |
| Nov 2025 | 320 | 0.17% | 5 | 18.1K | 9.6% | 2 |
| Dec 2025 | 210 | 0.11% | 5 | 14.8K | 8% | 2 |
| Jan 2026 | 210 | 0.09% | 5 | 18.1K | 8% | 2 |
| Feb 2026 | 260 | 0.14% | 5 | 18.1K | 9.6% | 2 |
| Mar 2026 | 320 | 0.1% | 5 | 22.2K | 6.7% | 2 |
| Apr 2026 | 210 | 0.08% | 5 | 22.2K | 8.1% | 2 |
| May 2026 | 260 | 0.1% | 5 | 18.1K | 6.7% | 2 |
| Jun 2026 | 260 | 0.12% | 5 | 18.1K | 8% | 2 |
| Jul 2026 | 320 | 0.12% | 5 | 18.1K | 6.7% | 2 |
| Aug 2026 | 260 | 0.1% | 5 | 18.1K | 6.7% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Honeywell’s and MSA’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Honeywell**: Measured on the search term “honeywell nz”.
- **MSA**: Measured on the search term “msa safety”.

- [Honeywell profile](/demand/global-en/brands/honeywell)
- [MSA profile](/demand/global-en/brands/msa)
- [All hard hat brands worldwide](/demand/global-en/categories/hard-hat-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Honeywell or MSA?

In August 2026, MSA had more branded searches than Honeywell among hard hat brands worldwide. MSA was estimated to have 18.1K branded searches compared to Honeywell’s 260, and held a 6.7% Share of Search versus Honeywell’s 0.1%.

## Cite this page

Brandwave. "Honeywell vs MSA: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/honeywell-vs-msa

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/honeywell-vs-msa. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.