---
title: "Holman vs K-Rain: Which is searched more?"
description: "Is Holman or K-Rain more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Irrigation brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/holman-vs-k-rain"
publisher: "Brandwave"
---

# Holman vs K-Rain: Which is searched more?

Is Holman or K-Rain more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Irrigation brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Holman and K-Rain
- **Competitive set**: Irrigation brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Holman Share of Search**: 1.4%
- **K-Rain Share of Search**: 10.9%

## Is Holman or K-Rain more popular in search?

- In September 2026, K-Rain had more branded searches than Holman among irrigation brands worldwide. K-Rain had about 8,200 branded searches, while Holman had 1,070. K-Rain made up 10.9% of all irrigation brand searches we track, and Holman accounted for 1.4%.
- K-Rain was ahead of Holman in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Holman’s share of searches among irrigation brands worldwide moved from 1.9% to 1.4%, and its estimated monthly branded searches moved from 1.4K to 1.1K.
- Across the 12 months ending September 2026, K-Rain’s share of searches among irrigation brands worldwide moved from 11.2% to 10.9%, and its estimated monthly branded searches held steady at 8.2K.

## Top irrigation brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Holman nor K-Rain showed up in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Rain Bird | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Netafim | 2nd | 2 of 3 | 0 of 2 | 2 of 5 |
| Toro | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Orbit | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| DripWorks | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Gardena | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Rachio | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| K-Rain | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Holman | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about irrigation brands

- Asked ChatGPT "Which irrigation brand should I buy?": 1. Rain Bird, 2. Netafim, 3. Toro
- Asked ChatGPT "What are the best irrigation brands?": 1. Rain Bird, 2. Toro, 3. Netafim, 4. Orbit, 5. Gardena, 6. DripWorks
- Asked ChatGPT "What's the best irrigation brand for garden watering?": 1. Rain Bird, 2. DripWorks, 3. Orbit
- Searched Google, AI Overview "drip irrigation system": 1. DripWorks
- Searched Google, AI Overview "automatic watering system": 1. Rain Bird

Not named in any answer: Rachio, K-Rain and Holman.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for irrigation brands worldwide in September 2026?

- In September 2026, Holman overtook Toro to rank 8th among irrigation brands worldwide, with 1.4% of the searches.
- In September 2026, K-Rain gained share of searches among irrigation brands worldwide, from 9.3% to 10.9%.

## Month by month

| Month | Holman estimated searches | Holman Share of Search | Holman rank | K-Rain estimated searches | K-Rain Share of Search | K-Rain rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.4K | 1.9% | 6 | 8.2K | 11.2% | 4 |
| Nov 2025 | 1.1K | 1.9% | 6 | 7K | 12% | 4 |
| Dec 2025 | 1.5K | 3% | 5 | 6.7K | 13.4% | 4 |
| Jan 2026 | 1.4K | 2.6% | 5 | 6.7K | 12.1% | 4 |
| Feb 2026 | 830 | 1.5% | 9 | 5.7K | 10.3% | 4 |
| Mar 2026 | 560 | 0.64% | 9 | 7.3K | 8.4% | 4 |
| Apr 2026 | 630 | 0.61% | 9 | 9K | 8.7% | 4 |
| May 2026 | 420 | 0.33% | 9 | 9K | 7.1% | 5 |
| Jun 2026 | 340 | 0.29% | 9 | 9K | 7.5% | 4 |
| Jul 2026 | 350 | 0.32% | 9 | 8.5K | 7.9% | 5 |
| Aug 2026 | 600 | 0.66% | 9 | 8.5K | 9.3% | 4 |
| Sep 2026 | 1.1K | 1.4% | 8 | 8.2K | 10.9% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Holman’s and K-Rain’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Holman**: Measured on the search terms “holman drip irrigation”, “holman irrigation” and “holman watering system”, summed into one figure.
- **K-Rain**: Measured on the search terms “k rain” and “krain”, summed into one figure.

- [Holman profile](/demand/global-en/brands/holman)
- [K-Rain profile](/demand/global-en/brands/k-rain)
- [All irrigation brands worldwide](/demand/global-en/categories/irrigation-brands): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Holman or K-Rain more popular in search?

In September 2026, K-Rain had more branded searches than Holman among irrigation brands worldwide. K-Rain had about 8,200 branded searches, while Holman had 1,070. K-Rain made up 10.9% of all irrigation brand searches we track, and Holman accounted for 1.4%.

## Cite this page

Brandwave. "Holman vs K-Rain: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/holman-vs-k-rain

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/holman-vs-k-rain. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
