---
title: "Hisense vs Panasonic: Which is searched more?"
description: "Which is more popular in search, Hisense or Panasonic? Compare estimated monthly branded-search demand and Share of Search inside the TV brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/hisense-vs-panasonic"
publisher: "Brandwave"
---

# Hisense vs Panasonic: Which is searched more?

Which is more popular in search, Hisense or Panasonic? Compare estimated monthly branded-search demand and Share of Search inside the TV brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hisense and Panasonic
- **Competitive set**: TV brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Hisense Share of Search**: 11%
- **Panasonic Share of Search**: 15.7%

## Which is more popular in search, Hisense or Panasonic?

- In September 2026, Panasonic had more branded searches than Hisense among TV brands worldwide. Panasonic was estimated to have 958K branded searches compared to Hisense’s 673K, and held a 15.7% Share of Search versus Hisense’s 11%.
- The lead changed hands 2 times in the 12 months ending September 2026: Hisense took it in June 2026, Panasonic took it in July 2026.
- Across the 12 months ending September 2026, Hisense’s estimated Share of Search among TV brands worldwide moved from 14.2% to 11%, and its estimated monthly branded searches moved from 823K to 673K.
- Across the 12 months ending September 2026, Panasonic’s estimated Share of Search among TV brands worldwide moved from 18.3% to 15.7%, and its estimated monthly branded searches moved from 1.1M to 958K.

## How did search popularity change for TV brands worldwide in September 2026?

- In September 2026, Panasonic lost estimated Share of Search among TV brands worldwide, from 16.2% to 15.7%.
- Hisense’s estimated Share of Search among TV brands worldwide has lost ground for 3 months in a row, from 16.9% to 11% in September 2026.

## Month by month

| Month | Hisense estimated searches | Hisense Share of Search | Hisense rank | Panasonic estimated searches | Panasonic Share of Search | Panasonic rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 823K | 14.2% | 4 | 1.1M | 18.3% | 3 |
| Nov 2025 | 1M | 15.1% | 4 | 1M | 15.6% | 3 |
| Dec 2025 | 823K | 13.2% | 4 | 1M | 16.1% | 2 |
| Jan 2026 | 823K | 12.9% | 4 | 1M | 15.8% | 3 |
| Feb 2026 | 673K | 12% | 4 | 1.2M | 20.6% | 2 |
| Mar 2026 | 673K | 11.9% | 4 | 988K | 17.5% | 3 |
| Apr 2026 | 673K | 12.1% | 4 | 1.1M | 20.5% | 2 |
| May 2026 | 823K | 14.4% | 4 | 1.1M | 19.9% | 2 |
| Jun 2026 | 1M | 16.9% | 3 | 958K | 16.2% | 4 |
| Jul 2026 | 823K | 13.6% | 4 | 958K | 15.9% | 3 |
| Aug 2026 | 673K | 11.2% | 4 | 971K | 16.2% | 3 |
| Sep 2026 | 673K | 11% | 4 | 958K | 15.7% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Hisense’s and Panasonic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hisense**: Measured on the search term “hisense”.
- **Panasonic**: Measured on the search terms “panasonic”, “panasonic microwave” and “panasonic tv”, summed into one figure.

- [Hisense profile](/demand/global-en/brands/hisense)
- [Panasonic profile](/demand/global-en/brands/panasonic)
- [All TV brands worldwide](/demand/global-en/categories/tv-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Hisense or Panasonic?

In September 2026, Panasonic had more branded searches than Hisense among TV brands worldwide. Panasonic was estimated to have 958K branded searches compared to Hisense’s 673K, and held a 15.7% Share of Search versus Hisense’s 11%.

## Cite this page

Brandwave. "Hisense vs Panasonic: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/hisense-vs-panasonic

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/hisense-vs-panasonic. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.