---
title: "Hippo vs Planon: Which is more popular by branded search?"
description: "Which is more popular in search, Hippo or Planon? Compare estimated monthly branded-search demand and Share of Search inside the Facility management software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/hippo-cmms-vs-planon"
publisher: "Brandwave"
---

# Hippo vs Planon: Which is more popular by branded search?

Which is more popular in search, Hippo or Planon? Compare estimated monthly branded-search demand and Share of Search inside the Facility management software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hippo and Planon
- **Competitive set**: Facility management software
- **Market**: Global
- **Month measured**: Aug 2026
- **Hippo Share of Search**: 86.7%
- **Planon Share of Search**: 1.6%

## Which is more popular in search, Hippo or Planon?

- In August 2026, Hippo had more branded searches than Planon among facility management software worldwide. Hippo was estimated to have 673K branded searches compared to Planon’s 12.1K, and held an 86.7% Share of Search versus Planon’s 1.6%.
- Hippo was ahead of Planon in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Hippo’s estimated Share of Search among facility management software worldwide moved from 87.4% to 86.7%, and its estimated monthly branded searches held steady at 673K.
- Across the 11 months ending August 2026, Planon’s estimated Share of Search among facility management software worldwide moved from 1.9% to 1.6%, and its estimated monthly branded searches moved from 14.8K to 12.1K.

## How did search popularity change for facility management software worldwide in August 2026?

- In August 2026, Hippo gained estimated Share of Search among facility management software worldwide, from 84.1% to 86.7%.
- Estimated monthly branded searches for Planon worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.

## Month by month

| Month | Hippo estimated searches | Hippo Share of Search | Hippo rank | Planon estimated searches | Planon Share of Search | Planon rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 673K | 87.4% | 1 | 14.8K | 1.9% | 5 |
| Nov 2025 | 673K | 87.9% | 1 | 14.8K | 1.9% | 5 |
| Dec 2025 | 673K | 88.9% | 1 | 12.1K | 1.6% | 5 |
| Jan 2026 | 673K | 87.4% | 1 | 14.8K | 1.9% | 5 |
| Feb 2026 | 673K | 87.6% | 1 | 12.1K | 1.6% | 5 |
| Mar 2026 | 673K | 86.3% | 1 | 14.8K | 1.9% | 5 |
| Apr 2026 | 673K | 86.6% | 1 | 12.1K | 1.6% | 5 |
| May 2026 | 673K | 85.3% | 1 | 12.1K | 1.5% | 5 |
| Jun 2026 | 673K | 85.4% | 1 | 12.1K | 1.5% | 5 |
| Jul 2026 | 550K | 84.1% | 1 | 12.1K | 1.9% | 5 |
| Aug 2026 | 673K | 86.7% | 1 | 12.1K | 1.6% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Hippo’s and Planon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hippo**: Measured on the search term “hippo”.
- **Planon**: Measured on the search term “planon”.

- [Hippo profile](/demand/global-en/brands/hippo-cmms)
- [Planon profile](/demand/global-en/brands/planon)
- [All facility management software worldwide](/demand/global-en/categories/facility-management-software): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Hippo or Planon?

In August 2026, Hippo had more branded searches than Planon among facility management software worldwide. Hippo was estimated to have 673K branded searches compared to Planon’s 12.1K, and held an 86.7% Share of Search versus Planon’s 1.6%.

## Cite this page

Brandwave. "Hippo vs Planon: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/hippo-cmms-vs-planon

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/hippo-cmms-vs-planon. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.