--- title: "Hetzner vs Hostinger: Which is searched more?" description: "Is Hetzner or Hostinger more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the VPS hosting providers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/hetzner-vs-hostinger" publisher: "Brandwave" --- # Hetzner vs Hostinger: Which is searched more? Is Hetzner or Hostinger more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the VPS hosting providers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Hetzner and Hostinger - **Competitive set**: VPS hosting providers - **Market**: Global - **Month measured**: Sep 2026 - **Hetzner Share of Search**: 9.6% - **Hostinger Share of Search**: 79.1% ## Is Hetzner or Hostinger more popular in search? - In September 2026, Hostinger had more branded searches than Hetzner among VPS hosting providers worldwide. Hostinger had about 3.7 million branded searches, while Hetzner had 450,000. Hostinger made up 79.1% of all VPS hosting provider searches we track, and Hetzner accounted for 9.6%. - Hostinger was ahead of Hetzner in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Hetzner’s share of searches among VPS hosting providers worldwide moved from 6.5% to 9.6%, and its estimated monthly branded searches moved from 301K to 450K. - Across the 12 months ending September 2026, Hostinger’s share of searches among VPS hosting providers worldwide moved from 84.6% to 79.1%, and its estimated monthly branded searches moved from 3.9M to 3.7M. ## Top VPS hosting providers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Hetzner was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Hostinger was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Hetzner was listed before Hostinger in three out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | DigitalOcean | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Hetzner | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Hostinger | 3rd | 1 of 3 | 2 of 2 | 3 of 5 | | Vultr | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Linode | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Cloudways | 6th | 2 of 3 | 1 of 2 | 3 of 5 | | OVHcloud | 7th | 1 of 3 | 1 of 2 | 2 of 5 | ## Every AI answer about VPS hosting providers - Asked ChatGPT "Which VPS hosting provider should I use?": 1. Hetzner, 2. DigitalOcean, 3. Linode, 4. Vultr - Asked ChatGPT "What are the best VPS hosting providers?": 1. Hetzner, 2. DigitalOcean, 3. Vultr, 4. Hostinger, 5. Linode, 6. OVHcloud, 7. Cloudways - Asked ChatGPT "What's the best VPS hosting provider for a small website?": 1. DigitalOcean, 2. Hetzner, 3. Cloudways, 4. Vultr - Searched Google, AI Overview "vps hosting providers": 1. Hostinger, 2. DigitalOcean, 3. OVHcloud - Searched Google, AI Overview "best vps hosting": 1. Hostinger, 2. DigitalOcean, 3. Vultr, 4. Cloudways Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for VPS hosting providers worldwide in September 2026? - In September 2026, Hostinger lost share of searches among VPS hosting providers worldwide, from 80.2% to 79.1%. - Hetzner’s share of searches among VPS hosting providers worldwide has lost ground for 3 months in a row, from 11.6% to 9.6% in September 2026. ## Month by month | Month | Hetzner estimated searches | Hetzner Share of Search | Hetzner rank | Hostinger estimated searches | Hostinger Share of Search | Hostinger rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 301K | 6.5% | 2 | 3.9M | 84.6% | 1 | | Nov 2025 | 301K | 6.6% | 2 | 3.9M | 84.9% | 1 | | Dec 2025 | 301K | 6.6% | 2 | 3.9M | 84.9% | 1 | | Jan 2026 | 368K | 6.9% | 2 | 4.5M | 84.8% | 1 | | Feb 2026 | 450K | 9.7% | 2 | 3.8M | 82.1% | 1 | | Mar 2026 | 550K | 9.9% | 2 | 4.5M | 82.1% | 1 | | Apr 2026 | 550K | 10.1% | 2 | 4.5M | 82.2% | 1 | | May 2026 | 550K | 10.1% | 2 | 4.5M | 81.8% | 1 | | Jun 2026 | 550K | 11.6% | 2 | 3.7M | 78.6% | 1 | | Jul 2026 | 450K | 9.8% | 2 | 3.7M | 80.8% | 1 | | Aug 2026 | 450K | 9.7% | 2 | 3.7M | 80.2% | 1 | | Sep 2026 | 450K | 9.6% | 2 | 3.7M | 79.1% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Hetzner’s and Hostinger’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Hetzner**: Measured on the search term “hetzner”. - **Hostinger**: Measured on the search terms “hostinger” and “hostinger webmail1”, summed into one figure. - [Hetzner profile](/demand/global-en/brands/hetzner) - [Hostinger profile](/demand/global-en/brands/hostinger) - [All VPS hosting providers worldwide](/demand/global-en/categories/vps-hosting-providers): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Hetzner or Hostinger more popular in search? In September 2026, Hostinger had more branded searches than Hetzner among VPS hosting providers worldwide. Hostinger had about 3.7 million branded searches, while Hetzner had 450,000. Hostinger made up 79.1% of all VPS hosting provider searches we track, and Hetzner accounted for 9.6%. ## Cite this page Brandwave. "Hetzner vs Hostinger: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/hetzner-vs-hostinger This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/hetzner-vs-hostinger. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.