---
title: "Herta vs Richmond: Which is more popular by branded search?"
description: "Which is more popular in search, Herta or Richmond? Compare estimated monthly branded-search demand and Share of Search inside the Bacon brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/herta-vs-richmond"
publisher: "Brandwave"
---

# Herta vs Richmond: Which is more popular by branded search?

Which is more popular in search, Herta or Richmond? Compare estimated monthly branded-search demand and Share of Search inside the Bacon brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Herta and Richmond
- **Competitive set**: Bacon brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Herta Share of Search**: 0.3%
- **Richmond Share of Search**: 9%

## Which is more popular in search, Herta or Richmond?

- In August 2026, Richmond had more branded searches than Herta among bacon brands worldwide. Richmond was estimated to have 1.8M branded searches compared to Herta’s 60.5K, and held a 9% Share of Search versus Herta’s 0.3%.
- Richmond was ahead of Herta in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Herta’s estimated Share of Search among bacon brands worldwide moved from 0.28% to 0.3%, and its estimated monthly branded searches held steady at 60.5K.
- Across the 11 months ending August 2026, Richmond’s estimated Share of Search among bacon brands worldwide moved from 8.4% to 9%, and its estimated monthly branded searches held steady at 1.8M.

## How did search popularity change for bacon brands worldwide in August 2026?

- In August 2026, Richmond gained estimated Share of Search among bacon brands worldwide, from 7.5% to 9%.

## Month by month

| Month | Herta estimated searches | Herta Share of Search | Herta rank | Richmond estimated searches | Richmond Share of Search | Richmond rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 60.5K | 0.28% | 5 | 1.8M | 8.4% | 4 |
| Nov 2025 | 74K | 0.31% | 5 | 1.5M | 6.3% | 4 |
| Dec 2025 | 60.5K | 0.22% | 5 | 1.2M | 4.4% | 4 |
| Jan 2026 | 60.5K | 0.28% | 5 | 1.5M | 7% | 4 |
| Feb 2026 | 60.5K | 0.33% | 5 | 1.5M | 8.1% | 4 |
| Mar 2026 | 60.5K | 0.28% | 5 | 1.8M | 8.6% | 4 |
| Apr 2026 | 60.5K | 0.3% | 5 | 1.8M | 9.1% | 3 |
| May 2026 | 60.5K | 0.3% | 5 | 1.8M | 9% | 4 |
| Jun 2026 | 49.5K | 0.27% | 5 | 1.5M | 8.2% | 4 |
| Jul 2026 | 49.5K | 0.25% | 5 | 1.5M | 7.5% | 4 |
| Aug 2026 | 60.5K | 0.3% | 5 | 1.8M | 9% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Herta’s and Richmond’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Herta**: Measured on the search term “herta”.
- **Richmond**: Measured on the search term “richmond”.

- [Herta profile](/demand/global-en/brands/herta)
- [Richmond profile](/demand/global-en/brands/richmond)
- [All bacon brands worldwide](/demand/global-en/categories/bacon-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Herta or Richmond?

In August 2026, Richmond had more branded searches than Herta among bacon brands worldwide. Richmond was estimated to have 1.8M branded searches compared to Herta’s 60.5K, and held a 9% Share of Search versus Herta’s 0.3%.

## Cite this page

Brandwave. "Herta vs Richmond: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/herta-vs-richmond

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/herta-vs-richmond. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.