---
title: "Hendrick's vs Roku Gin: Which is searched more?"
description: "Which is more popular in search, Hendrick's or Roku Gin? Compare estimated monthly branded-search demand and Share of Search inside the Gin brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/hendricks-vs-roku-gin"
publisher: "Brandwave"
---

# Hendrick's vs Roku Gin: Which is searched more?

Which is more popular in search, Hendrick's or Roku Gin? Compare estimated monthly branded-search demand and Share of Search inside the Gin brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hendrick's and Roku Gin
- **Competitive set**: Gin brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Hendrick's Share of Search**: 13.1%
- **Roku Gin Share of Search**: 15.9%

## Which is more popular in search, Hendrick's or Roku Gin?

- In September 2026, Roku Gin had more branded searches than Hendrick's among gin brands worldwide. Roku Gin was estimated to have 110K branded searches compared to Hendrick's’ 90.5K, and held a 15.9% Share of Search versus Hendrick's’ 13.1%.
- The lead changed hands 2 times in the 12 months ending September 2026: Hendrick's took it in June 2026, Roku Gin took it in August 2026.
- Across the 12 months ending September 2026, Hendrick's’ estimated Share of Search among gin brands worldwide moved from 15.4% to 13.1%, and its estimated monthly branded searches moved from 110K to 90.5K.
- Across the 12 months ending September 2026, Roku Gin’s estimated Share of Search among gin brands worldwide moved from 15.4% to 15.9%, and its estimated monthly branded searches held steady at 110K.

## How did search popularity change for gin brands worldwide in September 2026?

- In September 2026, Roku Gin gained estimated Share of Search among gin brands worldwide, from 14.7% to 15.9%.
- In September 2026, Hendrick's gained estimated Share of Search among gin brands worldwide, from 12.1% to 13.1%.

## Month by month

| Month | Hendrick's estimated searches | Hendrick's Share of Search | Hendrick's rank | Roku Gin estimated searches | Roku Gin Share of Search | Roku Gin rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 110K | 15.4% | 3 | 110K | 15.4% | 4 |
| Nov 2025 | 90.5K | 13.1% | 4 | 110K | 15.9% | 3 |
| Dec 2025 | 110K | 11.7% | 4 | 165K | 17.5% | 3 |
| Jan 2026 | 110K | 13% | 4 | 246K | 29% | 2 |
| Feb 2026 | 90.5K | 15.5% | 3 | 90.5K | 15.5% | 4 |
| Mar 2026 | 90.5K | 15% | 4 | 110K | 18.3% | 3 |
| Apr 2026 | 90.5K | 14% | 4 | 110K | 17% | 3 |
| May 2026 | 90.5K | 14% | 4 | 110K | 17% | 3 |
| Jun 2026 | 135K | 19.5% | 3 | 110K | 15.9% | 4 |
| Jul 2026 | 110K | 15.4% | 3 | 110K | 15.4% | 4 |
| Aug 2026 | 90.5K | 12.1% | 4 | 110K | 14.7% | 3 |
| Sep 2026 | 90.5K | 13.1% | 4 | 110K | 15.9% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Hendrick's’ and Roku Gin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hendrick's**: Measured on the search term “hendrick s”.
- **Roku Gin**: Measured on the search term “roku gin”.

- [Hendrick's profile](/demand/global-en/brands/hendricks)
- [Roku Gin profile](/demand/global-en/brands/roku-gin)
- [All gin brands worldwide](/demand/global-en/categories/gin-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Hendrick's or Roku Gin?

In September 2026, Roku Gin had more branded searches than Hendrick's among gin brands worldwide. Roku Gin was estimated to have 110K branded searches compared to Hendrick's’ 90.5K, and held a 15.9% Share of Search versus Hendrick's’ 13.1%.

## Cite this page

Brandwave. "Hendrick's vs Roku Gin: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/hendricks-vs-roku-gin

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/hendricks-vs-roku-gin. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.