---
title: "Heidrick & Struggles vs Spencer Stuart: Which is searched more?"
description: "Which is more popular in search, Heidrick & Struggles or Spencer Stuart? Compare estimated monthly branded-search demand and Share of Search inside the Executive search firms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/heidrick-struggles-vs-spencer-stuart"
publisher: "Brandwave"
---

# Heidrick & Struggles vs Spencer Stuart: Which is searched more?

Which is more popular in search, Heidrick & Struggles or Spencer Stuart? Compare estimated monthly branded-search demand and Share of Search inside the Executive search firms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Heidrick & Struggles and Spencer Stuart
- **Competitive set**: Executive search firms
- **Market**: Global
- **Month measured**: Sep 2026
- **Heidrick & Struggles Share of Search**: 34.3%
- **Spencer Stuart Share of Search**: 14%

## Which is more popular in search, Heidrick & Struggles or Spencer Stuart?

- In September 2026, Heidrick & Struggles had more branded searches than Spencer Stuart among executive search firms worldwide. Heidrick & Struggles was estimated to have 81K branded searches compared to Spencer Stuart’s 33.1K, and held a 34.3% Share of Search versus Spencer Stuart’s 14%.
- Heidrick & Struggles was ahead of Spencer Stuart in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Heidrick & Struggles’ estimated Share of Search among executive search firms worldwide moved from 34.2% to 34.3%, and its estimated monthly branded searches moved from 99K to 81K.
- Across the 12 months ending September 2026, Spencer Stuart’s estimated Share of Search among executive search firms worldwide held steady at 14%, and its estimated monthly branded searches moved from 40.5K to 33.1K.

## How did search popularity change for executive search firms worldwide in September 2026?

- In September 2026, Heidrick & Struggles gained estimated Share of Search among executive search firms worldwide, from 30.2% to 34.3%.
- In September 2026, Spencer Stuart lost estimated Share of Search among executive search firms worldwide, from 15.1% to 14%.

## Month by month

| Month | Heidrick & Struggles estimated searches | Heidrick & Struggles Share of Search | Heidrick & Struggles rank | Spencer Stuart estimated searches | Spencer Stuart Share of Search | Spencer Stuart rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 99K | 34.2% | 2 | 40.5K | 14% | 3 |
| Nov 2025 | 66.2K | 29.9% | 2 | 33.1K | 14.9% | 3 |
| Dec 2025 | 54.2K | 26.9% | 2 | 27.1K | 13.5% | 3 |
| Jan 2026 | 99K | 35.1% | 2 | 33.1K | 11.7% | 3 |
| Feb 2026 | 66.2K | 29.5% | 2 | 33.1K | 14.8% | 3 |
| Mar 2026 | 81K | 29.9% | 2 | 40.5K | 14.9% | 3 |
| Apr 2026 | 66.2K | 26.1% | 2 | 40.5K | 16% | 3 |
| May 2026 | 66.2K | 29.9% | 2 | 33.1K | 14.9% | 3 |
| Jun 2026 | 66.2K | 26.9% | 2 | 33.1K | 13.4% | 3 |
| Jul 2026 | 66.2K | 26.9% | 2 | 33.1K | 13.4% | 3 |
| Aug 2026 | 66.2K | 30.2% | 2 | 33.1K | 15.1% | 3 |
| Sep 2026 | 81K | 34.3% | 2 | 33.1K | 14% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Heidrick & Struggles’ and Spencer Stuart’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Heidrick & Struggles**: Measured on the search terms “heidrick and struggles”, “heidrick struggles” and “heidrickstruggles”, summed into one figure.
- **Spencer Stuart**: Measured on the search term “spencer stuart”.

- [Heidrick & Struggles profile](/demand/global-en/brands/heidrick-struggles)
- [Spencer Stuart profile](/demand/global-en/brands/spencer-stuart)
- [All executive search firms worldwide](/demand/global-en/categories/executive-search-firms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Heidrick & Struggles or Spencer Stuart?

In September 2026, Heidrick & Struggles had more branded searches than Spencer Stuart among executive search firms worldwide. Heidrick & Struggles was estimated to have 81K branded searches compared to Spencer Stuart’s 33.1K, and held a 34.3% Share of Search versus Spencer Stuart’s 14%.

## Cite this page

Brandwave. "Heidrick & Struggles vs Spencer Stuart: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/heidrick-struggles-vs-spencer-stuart

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/heidrick-struggles-vs-spencer-stuart. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
