---
title: "Hays vs ManpowerGroup: Which is searched more?"
description: "Is Hays or ManpowerGroup more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Temp staffing agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/hays-vs-manpowergroup"
publisher: "Brandwave"
---

# Hays vs ManpowerGroup: Which is searched more?

Is Hays or ManpowerGroup more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Temp staffing agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hays and ManpowerGroup
- **Competitive set**: Temp staffing agencies
- **Market**: Global
- **Month measured**: Sep 2026
- **Hays Share of Search**: 3.6%
- **ManpowerGroup Share of Search**: 1.3%

## Is Hays or ManpowerGroup more popular in search?

- In September 2026, Hays had more branded searches than ManpowerGroup among temp staffing agencies worldwide. Hays had about 201,000 branded searches, while ManpowerGroup had 74,000. Hays made up 3.6% of all temp staffing agency searches we track, and ManpowerGroup accounted for 1.3%.
- Hays was ahead of ManpowerGroup in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hays’ share of searches among temp staffing agencies worldwide moved from 4.4% to 3.6%, and its estimated monthly branded searches moved from 246K to 201K.
- Across the 12 months ending September 2026, ManpowerGroup’s share of searches among temp staffing agencies worldwide moved from 2% to 1.3%, and its estimated monthly branded searches moved from 110K to 74K.

## Top temp staffing agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions, neither Hays nor ManpowerGroup showed up in any of the three answers.

Too few answers listed options to rank the brands, so only mentions are counted.

| Brand | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- |
| Drake | 0 of 3 | 0 of 3 |
| Adecco | 1 of 3 | 1 of 3 |
| Randstad | 1 of 3 | 1 of 3 |
| Hays | 0 of 3 | 0 of 3 |
| ManpowerGroup | 0 of 3 | 0 of 3 |

## Every AI answer about temp staffing agencies

- Asked ChatGPT "Which temp staffing agency should I hire?": named none of the brands we track
- Asked ChatGPT "What are the best temp staffing agencies?": 1. Adecco, 2. Randstad
- Asked ChatGPT "What's the best temp staffing agency for short term cover?": named none of the brands we track

Not named in any answer: Drake, Hays and ManpowerGroup.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026.

## How did search popularity change for temp staffing agencies worldwide in September 2026?

- In September 2026, Hays lost share of searches among temp staffing agencies worldwide, from 4.2% to 3.6%.
- Estimated monthly branded searches for ManpowerGroup worldwide fell 32.7% over 12 measured months, from 110K to 74K in September 2026.

## Month by month

| Month | Hays estimated searches | Hays Share of Search | Hays rank | ManpowerGroup estimated searches | ManpowerGroup Share of Search | ManpowerGroup rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 246K | 4.4% | 4 | 110K | 2% | 5 |
| Nov 2025 | 201K | 4.4% | 4 | 90.5K | 2% | 5 |
| Dec 2025 | 165K | 3.8% | 4 | 74K | 1.7% | 5 |
| Jan 2026 | 201K | 3.6% | 4 | 90.5K | 1.6% | 5 |
| Feb 2026 | 201K | 4.2% | 4 | 74K | 1.5% | 5 |
| Mar 2026 | 201K | 3.9% | 4 | 90.5K | 1.8% | 5 |
| Apr 2026 | 201K | 3.8% | 4 | 90.5K | 1.7% | 5 |
| May 2026 | 201K | 2.8% | 4 | 74K | 1% | 5 |
| Jun 2026 | 201K | 3.8% | 4 | 74K | 1.4% | 5 |
| Jul 2026 | 201K | 4.4% | 4 | 74K | 1.6% | 5 |
| Aug 2026 | 201K | 4.2% | 4 | 74K | 1.6% | 5 |
| Sep 2026 | 201K | 3.6% | 4 | 74K | 1.3% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Hays’ and ManpowerGroup’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hays**: Measured on the search term “hays”.
- **ManpowerGroup**: Measured on the search term “manpowergroup”.

- [Hays profile](/demand/global-en/brands/hays)
- [ManpowerGroup profile](/demand/global-en/brands/manpowergroup)
- [All temp staffing agencies worldwide](/demand/global-en/categories/temp-staffing-agencies): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Hays or ManpowerGroup more popular in search?

In September 2026, Hays had more branded searches than ManpowerGroup among temp staffing agencies worldwide. Hays had about 201,000 branded searches, while ManpowerGroup had 74,000. Hays made up 3.6% of all temp staffing agency searches we track, and ManpowerGroup accounted for 1.3%.

## Cite this page

Brandwave. "Hays vs ManpowerGroup: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/hays-vs-manpowergroup

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/hays-vs-manpowergroup. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
