---
title: "Hartman vs VonHaus: Which is more popular by branded search?"
description: "Which is more popular in search, Hartman or VonHaus? Compare estimated monthly branded-search demand and Share of Search inside the Parasols set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/hartman-vs-vonhaus"
publisher: "Brandwave"
---

# Hartman vs VonHaus: Which is more popular by branded search?

Which is more popular in search, Hartman or VonHaus? Compare estimated monthly branded-search demand and Share of Search inside the Parasols set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hartman and VonHaus
- **Competitive set**: Parasols
- **Market**: Global
- **Month measured**: Aug 2026
- **Hartman Share of Search**: 33.1%
- **VonHaus Share of Search**: 12.1%

## Which is more popular in search, Hartman or VonHaus?

- In August 2026, Hartman had more branded searches than VonHaus among parasols worldwide. Hartman was estimated to have 49.5K branded searches compared to VonHaus’ 18.1K, and held a 33.1% Share of Search versus VonHaus’ 12.1%.
- Hartman was ahead of VonHaus in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Hartman’s estimated Share of Search among parasols worldwide moved from 38.1% to 33.1%, and its estimated monthly branded searches held steady at 49.5K.
- Across the 11 months ending August 2026, VonHaus’ estimated Share of Search among parasols worldwide moved from 11.4% to 12.1%, and its estimated monthly branded searches moved from 14.8K to 18.1K.

## How did search popularity change for parasols worldwide in August 2026?

- In August 2026, Hartman gained estimated Share of Search among parasols worldwide, from 28.4% to 33.1%.
- In August 2026, VonHaus lost estimated Share of Search among parasols worldwide, from 12.8% to 12.1%.

## Month by month

| Month | Hartman estimated searches | Hartman Share of Search | Hartman rank | VonHaus estimated searches | VonHaus Share of Search | VonHaus rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 49.5K | 38.1% | 1 | 14.8K | 11.4% | 4 |
| Nov 2025 | 40.5K | 35.1% | 1 | 14.8K | 12.8% | 4 |
| Dec 2025 | 74K | 51.4% | 1 | 14.8K | 10.3% | 4 |
| Jan 2026 | 74K | 47.5% | 1 | 14.8K | 9.5% | 4 |
| Feb 2026 | 49.5K | 39.3% | 1 | 12.1K | 9.6% | 4 |
| Mar 2026 | 60.5K | 36.5% | 1 | 18.1K | 10.9% | 4 |
| Apr 2026 | 49.5K | 29% | 1 | 22.2K | 13% | 4 |
| May 2026 | 49.5K | 24.9% | 2 | 27.1K | 13.6% | 4 |
| Jun 2026 | 49.5K | 26.1% | 2 | 27.1K | 14.3% | 4 |
| Jul 2026 | 49.5K | 28.4% | 1 | 22.2K | 12.8% | 4 |
| Aug 2026 | 49.5K | 33.1% | 1 | 18.1K | 12.1% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Hartman’s and VonHaus’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hartman**: Measured on the search term “hartman”.
- **VonHaus**: Measured on the search term “von haus”.

- [Hartman profile](/demand/global-en/brands/hartman)
- [VonHaus profile](/demand/global-en/brands/vonhaus)
- [All parasols worldwide](/demand/global-en/categories/parasols): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Hartman or VonHaus?

In August 2026, Hartman had more branded searches than VonHaus among parasols worldwide. Hartman was estimated to have 49.5K branded searches compared to VonHaus’ 18.1K, and held a 33.1% Share of Search versus VonHaus’ 12.1%.

## Cite this page

Brandwave. "Hartman vs VonHaus: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/hartman-vs-vonhaus

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/hartman-vs-vonhaus. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.