---
title: "HARO vs SourceBottle: Which is searched more?"
description: "Is HARO or SourceBottle more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Journalist request services set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/haro-vs-sourcebottle"
publisher: "Brandwave"
---

# HARO vs SourceBottle: Which is searched more?

Is HARO or SourceBottle more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Journalist request services set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: HARO and SourceBottle
- **Competitive set**: Journalist request services
- **Market**: Global
- **Month measured**: Sep 2026
- **HARO Share of Search**: 6.4%
- **SourceBottle Share of Search**: 11.6%

## Is HARO or SourceBottle more popular in search?

- In September 2026, SourceBottle had more branded searches than HARO among journalist request services worldwide. SourceBottle had about 2,900 branded searches, while HARO had 1,600. SourceBottle made up 11.6% of all journalist request service searches we track, and HARO accounted for 6.4%.
- The lead changed hands once in the 12 months ending September 2026: SourceBottle took it in June 2026.
- Across the 12 months ending September 2026, HARO’s share of searches among journalist request services worldwide moved from 13.3% to 6.4%, and its estimated monthly branded searches moved from 2.9K to 1.6K.
- Across the 12 months ending September 2026, SourceBottle’s share of searches among journalist request services worldwide moved from 11% to 11.6%, and its estimated monthly branded searches moved from 2.4K to 2.9K.

## Top journalist request services in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, HARO appeared in all five answers. SourceBottle was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. HARO was listed before SourceBottle in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| HARO | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Qwoted | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Featured | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Source of Sources | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| MentionMatch | 5th | 3 of 3 | 1 of 2 | 4 of 5 |
| SourceBottle | 6th | 1 of 3 | 1 of 2 | 2 of 5 |

## Every AI answer about journalist request services

- Asked ChatGPT "Which journalist request service should I use to get press coverage?": 1. Featured, 2. HARO, 3. Qwoted, 4. MentionMatch
- Asked ChatGPT "What are the best alternatives to HARO?": 1. HARO, 2. Source of Sources, 3. Qwoted, 4. Featured, 5. MentionMatch, 6. SourceBottle
- Asked ChatGPT "What's the best journalist request service for a small B2B company?": 1. Featured, 2. Qwoted, 3. Source of Sources, 4. MentionMatch, 5. HARO
- Searched Google, AI Overview "haro alternatives": 1. HARO, 2. Source of Sources, 3. Qwoted, 4. Featured, 5. MentionMatch, 6. SourceBottle
- Searched Google, AI Overview "journalist requests": 1. HARO, 2. Qwoted

Brands are listed in the order each answer named them. The answers were collected in the United States on October 22, 2026.

## How did search popularity change for journalist request services worldwide in September 2026?

- In September 2026, HARO lost share of searches among journalist request services worldwide, from 7.4% to 6.4%.
- SourceBottle’s share of searches among journalist request services worldwide has gained ground for 3 months in a row, from 9.4% to 11.6% in September 2026.

## Month by month

| Month | HARO estimated searches | HARO Share of Search | HARO rank | SourceBottle estimated searches | SourceBottle Share of Search | SourceBottle rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.9K | 13.3% | 2 | 2.4K | 11% | 3 |
| Nov 2025 | 2.9K | 13.3% | 2 | 1.9K | 8.7% | 3 |
| Dec 2025 | 2.9K | 13.8% | 2 | 1.6K | 7.6% | 3 |
| Jan 2026 | 2.9K | 13.6% | 2 | 1.9K | 8.9% | 3 |
| Feb 2026 | 2.9K | 13.2% | 2 | 2.4K | 10.9% | 3 |
| Mar 2026 | 2.9K | 13.1% | 2 | 2.4K | 10.8% | 3 |
| Apr 2026 | 2.4K | 11.1% | 2 | 2.4K | 11.1% | 3 |
| May 2026 | 2.4K | 9.1% | 2 | 2.4K | 9.1% | 3 |
| Jun 2026 | 1.9K | 7.5% | 3 | 2.4K | 9.4% | 2 |
| Jul 2026 | 1.9K | 7.4% | 3 | 2.9K | 11.2% | 2 |
| Aug 2026 | 1.9K | 7.4% | 3 | 2.9K | 11.3% | 2 |
| Sep 2026 | 1.6K | 6.4% | 3 | 2.9K | 11.6% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using HARO’s and SourceBottle’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **HARO**: Measured on the search term “help a reporter”.
- **SourceBottle**: Measured on the search term “sourcebottle”.

- [HARO profile](/demand/global-en/brands/haro)
- [SourceBottle profile](/demand/global-en/brands/sourcebottle)
- [All journalist request services worldwide](/demand/global-en/categories/journalist-request-services): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is HARO or SourceBottle more popular in search?

In September 2026, SourceBottle had more branded searches than HARO among journalist request services worldwide. SourceBottle had about 2,900 branded searches, while HARO had 1,600. SourceBottle made up 11.6% of all journalist request service searches we track, and HARO accounted for 6.4%.

## Cite this page

Brandwave. "HARO vs SourceBottle: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/haro-vs-sourcebottle

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/haro-vs-sourcebottle. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
