---
title: "The Happy Planner vs Passion Planner: Which is searched more?"
description: "Is The Happy Planner or Passion Planner more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Planner brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/happy-planner-vs-passion-planner"
publisher: "Brandwave"
---

# The Happy Planner vs Passion Planner: Which is searched more?

Is The Happy Planner or Passion Planner more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Planner brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: The Happy Planner and Passion Planner
- **Competitive set**: Planner brands
- **Market**: Global
- **Month measured**: Sep 2026
- **The Happy Planner Share of Search**: 18.1%
- **Passion Planner Share of Search**: 3.7%

## Is The Happy Planner or Passion Planner more popular in search?

- In September 2026, The Happy Planner had more branded searches than Passion Planner among planner brands worldwide. The Happy Planner had about 110,000 branded searches, while Passion Planner had 22,200. The Happy Planner made up 18.1% of all planner brand searches we track, and Passion Planner accounted for 3.7%.
- The Happy Planner was ahead of Passion Planner in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, The Happy Planner’s share of searches among planner brands worldwide moved from 23.4% to 18.1%, and its estimated monthly branded searches moved from 90.5K to 110K.
- Across the 12 months ending September 2026, Passion Planner’s share of searches among planner brands worldwide moved from 5.7% to 3.7%, and its estimated monthly branded searches held steady at 22.2K.

## How did search popularity change for planner brands worldwide in September 2026?

- In September 2026, The Happy Planner gained share of searches among planner brands worldwide, from 16.8% to 18.1%.

## Month by month

| Month | The Happy Planner estimated searches | The Happy Planner Share of Search | The Happy Planner rank | Passion Planner estimated searches | Passion Planner Share of Search | Passion Planner rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 90.5K | 23.4% | 2 | 22.2K | 5.7% | 5 |
| Nov 2025 | 110K | 21.7% | 2 | 27.1K | 5.3% | 5 |
| Dec 2025 | 135K | 20.5% | 2 | 40.5K | 6.1% | 4 |
| Jan 2026 | 110K | 20.5% | 2 | 33.1K | 6.2% | 5 |
| Feb 2026 | 60.5K | 21% | 3 | 12.1K | 4.2% | 5 |
| Mar 2026 | 74K | 23.6% | 3 | 12.1K | 3.9% | 5 |
| Apr 2026 | 60.5K | 22% | 4 | 14.8K | 5.4% | 5 |
| May 2026 | 90.5K | 26.6% | 2 | 14.8K | 4.4% | 5 |
| Jun 2026 | 90.5K | 28% | 1 | 14.8K | 4.6% | 5 |
| Jul 2026 | 110K | 28.8% | 1 | 18.1K | 4.7% | 5 |
| Aug 2026 | 110K | 16.8% | 2 | 22.2K | 3.4% | 5 |
| Sep 2026 | 110K | 18.1% | 2 | 22.2K | 3.7% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using The Happy Planner’s and Passion Planner’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **The Happy Planner**: Measured on the search term “happy planner”.
- **Passion Planner**: Measured on the search term “passion planner”.

- [The Happy Planner profile](/demand/global-en/brands/happy-planner)
- [Passion Planner profile](/demand/global-en/brands/passion-planner)
- [All planner brands worldwide](/demand/global-en/categories/planner-brands): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is The Happy Planner or Passion Planner more popular in search?

In September 2026, The Happy Planner had more branded searches than Passion Planner among planner brands worldwide. The Happy Planner had about 110,000 branded searches, while Passion Planner had 22,200. The Happy Planner made up 18.1% of all planner brand searches we track, and Passion Planner accounted for 3.7%.

## Cite this page

Brandwave. "The Happy Planner vs Passion Planner: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/happy-planner-vs-passion-planner

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/happy-planner-vs-passion-planner. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.