---
title: "Happier vs Waking Up: Which is searched more?"
description: "Is Happier or Waking Up more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Meditation apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/happier-vs-waking-up"
publisher: "Brandwave"
---

# Happier vs Waking Up: Which is searched more?

Is Happier or Waking Up more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Meditation apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Happier and Waking Up
- **Competitive set**: Meditation apps
- **Market**: Global
- **Month measured**: Sep 2026
- **Happier Share of Search**: 1.7%
- **Waking Up Share of Search**: 2.5%

## Is Happier or Waking Up more popular in search?

- In September 2026, Waking Up had more branded searches than Happier among meditation apps worldwide. Waking Up had about 6,600 branded searches, while Happier had 4,400. Waking Up made up 2.5% of all meditation app searches we track, and Happier accounted for 1.7%.
- The lead changed hands once in the 12 months ending September 2026: Waking Up took it in September 2026.
- Across the 12 months ending September 2026, Happier’s share of searches among meditation apps worldwide moved from 5.2% to 1.7%, and its estimated monthly branded searches moved from 11.3K to 4.4K.
- Across the 12 months ending September 2026, Waking Up’s share of searches among meditation apps worldwide moved from 3% to 2.5%, and its estimated monthly branded searches held steady at 6.6K.

## Top meditation apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Waking Up was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Happier did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Headspace | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Calm | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Insight Timer | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Waking Up | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Healthy Minds Program | 5th | 1 of 3 | 2 of 2 | 3 of 5 |
| Medito | 6th | 2 of 3 | 1 of 2 | 3 of 5 |
| Smiling Mind | 7th | 0 of 3 | 1 of 2 | 1 of 5 |
| Balance | 8th | 1 of 3 | 0 of 2 | 1 of 5 |
| BetterSleep | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Happier | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about meditation apps

- Asked ChatGPT "Which meditation app should I use?": 1. Headspace, 2. Calm, 3. Insight Timer, 4. Medito
- Asked ChatGPT "What are the best meditation apps?": 1. Headspace, 2. Calm, 3. Insight Timer, 4. Medito, 5. Waking Up, 6. Balance
- Asked ChatGPT "What's the best meditation app for daily mindfulness?": 1. Headspace, 2. Calm, 3. Insight Timer, 4. Healthy Minds Program
- Searched Google, AI Overview "meditation apps": 1. Insight Timer, 2. Calm, 3. Headspace, 4. Waking Up, 5. Smiling Mind, 6. Healthy Minds Program, 7. Medito
- Searched Google, AI Overview "mindfulness app": 1. Calm, 2. Headspace, 3. Insight Timer, 4. Healthy Minds Program, 5. Waking Up

Not named in any answer: BetterSleep and Happier.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for meditation apps worldwide in September 2026?

- In September 2026, Happier lost share of searches among meditation apps worldwide, from 3.7% to 1.7%.
- In September 2026, Waking Up lost share of searches among meditation apps worldwide, from 3.3% to 2.5%.

## Month by month

| Month | Happier estimated searches | Happier Share of Search | Happier rank | Waking Up estimated searches | Waking Up Share of Search | Waking Up rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 11.3K | 5.2% | 6 | 6.6K | 3% | 8 |
| Nov 2025 | 11K | 5.4% | 6 | 6.6K | 3.2% | 8 |
| Dec 2025 | 12.8K | 6.2% | 5 | 8.1K | 3.9% | 7 |
| Jan 2026 | 13.4K | 5.2% | 5 | 9.9K | 3.8% | 7 |
| Feb 2026 | 14.7K | 6.5% | 6 | 6.6K | 2.9% | 7 |
| Mar 2026 | 11K | 4.5% | 6 | 8.1K | 3.3% | 7 |
| Apr 2026 | 9.5K | 5.1% | 6 | 6.6K | 3.5% | 8 |
| May 2026 | 12.2K | 6.7% | 5 | 6.6K | 3.6% | 7 |
| Jun 2026 | 10.1K | 5.2% | 6 | 5.4K | 2.8% | 8 |
| Jul 2026 | 10K | 5.9% | 5 | 6.6K | 3.9% | 7 |
| Aug 2026 | 7.4K | 3.7% | 7 | 6.6K | 3.3% | 8 |
| Sep 2026 | 4.4K | 1.7% | 7 | 6.6K | 2.5% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Happier’s and Waking Up’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Happier**: Measured on the search terms “10 percent happier”, “happier meditation” and “ten percent happier”, summed into one figure.
- **Waking Up**: Measured on the search term “waking up app”.

- [Happier profile](/demand/global-en/brands/happier)
- [Waking Up profile](/demand/global-en/brands/waking-up)
- [All meditation apps worldwide](/demand/global-en/categories/meditation-apps): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Happier or Waking Up more popular in search?

In September 2026, Waking Up had more branded searches than Happier among meditation apps worldwide. Waking Up had about 6,600 branded searches, while Happier had 4,400. Waking Up made up 2.5% of all meditation app searches we track, and Happier accounted for 1.7%.

## Cite this page

Brandwave. "Happier vs Waking Up: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/happier-vs-waking-up

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/happier-vs-waking-up. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
