---
title: "GWM vs Lincoln: Which is searched more?"
description: "Which is more popular in search, GWM or Lincoln? Compare estimated monthly branded-search demand and Share of Search inside the Car brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/gwm-vs-lincoln"
publisher: "Brandwave"
---

# GWM vs Lincoln: Which is searched more?

Which is more popular in search, GWM or Lincoln? Compare estimated monthly branded-search demand and Share of Search inside the Car brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: GWM and Lincoln
- **Competitive set**: Car brands
- **Market**: Global
- **Month measured**: Sep 2026
- **GWM Share of Search**: 0.43%
- **Lincoln Share of Search**: 0.53%

## Which is more popular in search, GWM or Lincoln?

- In September 2026, Lincoln had more branded searches than GWM among car brands worldwide. Lincoln was estimated to have 1M branded searches compared to GWM’s 823K, and held a 0.53% Share of Search versus GWM’s 0.43%.
- Lincoln was ahead of GWM in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, GWM’s estimated Share of Search among car brands worldwide moved from 0.27% to 0.43%, and its estimated monthly branded searches moved from 550K to 823K.
- Across the 12 months ending September 2026, Lincoln’s estimated Share of Search among car brands worldwide moved from 0.59% to 0.53%, and its estimated monthly branded searches moved from 1.2M to 1M.

## How did search popularity change for car brands worldwide in September 2026?

- In September 2026, Lincoln fell from 47th to 51st among car brands worldwide.
- In September 2026, GWM fell from 54th to 56th among car brands worldwide.

## Month by month

| Month | GWM estimated searches | GWM Share of Search | GWM rank | Lincoln estimated searches | Lincoln Share of Search | Lincoln rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 550K | 0.27% | 64 | 1.2M | 0.59% | 46 |
| Nov 2025 | 550K | 0.29% | 64 | 1M | 0.52% | 48 |
| Dec 2025 | 550K | 0.29% | 62 | 1M | 0.53% | 48 |
| Jan 2026 | 550K | 0.26% | 65 | 1M | 0.48% | 49 |
| Feb 2026 | 550K | 0.3% | 63 | 1M | 0.55% | 48 |
| Mar 2026 | 673K | 0.33% | 60 | 1.2M | 0.6% | 48 |
| Apr 2026 | 673K | 0.34% | 61 | 1M | 0.5% | 51 |
| May 2026 | 673K | 0.34% | 60 | 1M | 0.51% | 51 |
| Jun 2026 | 673K | 0.38% | 59 | 1M | 0.56% | 48 |
| Jul 2026 | 673K | 0.38% | 58 | 1M | 0.56% | 49 |
| Aug 2026 | 823K | 0.44% | 54 | 1.2M | 0.65% | 47 |
| Sep 2026 | 823K | 0.43% | 56 | 1M | 0.53% | 51 |

## How each brand is measured

Brandwave collects information about searches that people make online using GWM’s and Lincoln’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **GWM**: Measured on the search term “gwm”.
- **Lincoln**: Measured on the search term “lincoln”.

- [GWM profile](/demand/global-en/brands/gwm)
- [Lincoln profile](/demand/global-en/brands/lincoln)
- [All car brands worldwide](/demand/global-en/categories/car-brands): The set both shares are measured inside, 85 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, GWM or Lincoln?

In September 2026, Lincoln had more branded searches than GWM among car brands worldwide. Lincoln was estimated to have 1M branded searches compared to GWM’s 823K, and held a 0.53% Share of Search versus GWM’s 0.43%.

## Cite this page

Brandwave. "GWM vs Lincoln: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/gwm-vs-lincoln

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/gwm-vs-lincoln. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.