---
title: "Guru vs Helpjuice: Which is more popular by branded search?"
description: "Which is more popular in search, Guru or Helpjuice? Compare estimated monthly branded-search demand and Share of Search inside the AI knowledge base tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/guru-vs-helpjuice"
publisher: "Brandwave"
---

# Guru vs Helpjuice: Which is more popular by branded search?

Which is more popular in search, Guru or Helpjuice? Compare estimated monthly branded-search demand and Share of Search inside the AI knowledge base tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Guru and Helpjuice
- **Competitive set**: AI knowledge base tools
- **Market**: Global
- **Month measured**: Aug 2026
- **Guru Share of Search**: 2.3%
- **Helpjuice Share of Search**: 11.2%

## Which is more popular in search, Guru or Helpjuice?

- In August 2026, Helpjuice had more branded searches than Guru among AI knowledge base tools worldwide. Helpjuice was estimated to have 3K branded searches compared to Guru’s 600, and held an 11.2% Share of Search versus Guru’s 2.3%.
- Helpjuice was ahead of Guru in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Guru’s estimated Share of Search among AI knowledge base tools worldwide moved from 1.9% to 2.3%, and its estimated monthly branded searches moved from 730 to 600.
- Across the 11 months ending August 2026, Helpjuice’s estimated Share of Search among AI knowledge base tools worldwide moved from 17.5% to 11.2%, and its estimated monthly branded searches moved from 6.7K to 3K.

## How did search popularity change for AI knowledge base tools worldwide in August 2026?

- In August 2026, Guru lost estimated Share of Search among AI knowledge base tools worldwide, from 2.9% to 2.3%.
- Estimated monthly branded searches for Helpjuice worldwide fell 55.6% over 11 measured months, from 6.7K to 3K in August 2026.

## Month by month

| Month | Guru estimated searches | Guru Share of Search | Guru rank | Helpjuice estimated searches | Helpjuice Share of Search | Helpjuice rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 730 | 1.9% | 4 | 6.7K | 17.5% | 3 |
| Nov 2025 | 600 | 1.4% | 4 | 6.7K | 15.6% | 3 |
| Dec 2025 | 620 | 1.9% | 4 | 6.7K | 20.7% | 3 |
| Jan 2026 | 750 | 2% | 4 | 6.7K | 18.3% | 3 |
| Feb 2026 | 750 | 2.1% | 4 | 6.1K | 16.8% | 3 |
| Mar 2026 | 900 | 2.5% | 4 | 5.7K | 15.8% | 3 |
| Apr 2026 | 710 | 2.1% | 4 | 4.5K | 13.1% | 3 |
| May 2026 | 770 | 2.4% | 4 | 3.7K | 11.8% | 3 |
| Jun 2026 | 770 | 2.8% | 4 | 3.7K | 13.6% | 3 |
| Jul 2026 | 770 | 2.9% | 4 | 3.1K | 11.7% | 3 |
| Aug 2026 | 600 | 2.3% | 4 | 3K | 11.2% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Guru’s and Helpjuice’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Guru**: Measured on the search terms “getguru com”, “guru knowledge” and “guru knowledge base”, summed into one figure.
- **Helpjuice**: Measured on the search terms “helpjuice”, “helpjuice com” and “helpjuice knowledge base”, summed into one figure.

- [Guru profile](/demand/global-en/brands/guru)
- [Helpjuice profile](/demand/global-en/brands/helpjuice)
- [All AI knowledge base tools worldwide](/demand/global-en/categories/ai-knowledge-base-tools): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Guru or Helpjuice?

In August 2026, Helpjuice had more branded searches than Guru among AI knowledge base tools worldwide. Helpjuice was estimated to have 3K branded searches compared to Guru’s 600, and held an 11.2% Share of Search versus Guru’s 2.3%.

## Cite this page

Brandwave. "Guru vs Helpjuice: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/guru-vs-helpjuice

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/guru-vs-helpjuice. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.