---
title: "GrowSurf vs Referral Factory: Which is searched more?"
description: "Is GrowSurf or Referral Factory more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Referral marketing platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/growsurf-vs-referral-factory"
publisher: "Brandwave"
---

# GrowSurf vs Referral Factory: Which is searched more?

Is GrowSurf or Referral Factory more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Referral marketing platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: GrowSurf and Referral Factory
- **Competitive set**: Referral marketing platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **GrowSurf Share of Search**: 2.6%
- **Referral Factory Share of Search**: 2.3%

## Is GrowSurf or Referral Factory more popular in search?

- In September 2026, GrowSurf had more branded searches than Referral Factory among referral marketing platforms worldwide. GrowSurf had about 1,000 branded searches, while Referral Factory had 880. GrowSurf made up 2.6% of all referral marketing platform searches we track, and Referral Factory accounted for 2.3%.
- The lead changed hands once in the 12 months ending September 2026: GrowSurf took it in June 2026.
- Across the 12 months ending September 2026, GrowSurf’s share of searches among referral marketing platforms worldwide moved from 1.9% to 2.6%, and its estimated monthly branded searches held steady at 1K.
- Across the 12 months ending September 2026, Referral Factory’s share of searches among referral marketing platforms worldwide moved from 3.1% to 2.3%, and its estimated monthly branded searches moved from 1.6K to 880.

## Top referral marketing platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, GrowSurf was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Referral Factory was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Referral Factory was listed before GrowSurf in three out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| ReferralCandy | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Referral Factory | 2nd | 1 of 3 | 2 of 2 | 3 of 5 |
| Referral Rock | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| GrowSurf | 4th | 2 of 3 | 2 of 2 | 4 of 5 |
| Friendbuy | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Viral Loops | 6th | 0 of 3 | 2 of 2 | 2 of 5 |
| Talkable | 7th | 1 of 3 | 0 of 2 | 1 of 5 |
| Yotpo | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Mention Me | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Ambassador | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Extole | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Smile.io | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about referral marketing platforms

- Asked ChatGPT "Which referral marketing platform should I use?": 1. ReferralCandy, 2. Referral Factory
- Asked ChatGPT "What are the best referral marketing platforms?": 1. ReferralCandy, 2. Referral Rock, 3. Friendbuy, 4. GrowSurf
- Asked ChatGPT "What's the best referral marketing platform for customer referrals?": 1. ReferralCandy, 2. Referral Rock, 3. Friendbuy, 4. Talkable, 5. GrowSurf
- Searched Google, AI Overview "referral marketing platform": 1. Referral Factory, 2. ReferralCandy, 3. GrowSurf, 4. Viral Loops
- Searched Google, AI Overview "customer referral software": 1. ReferralCandy, 2. Referral Factory, 3. GrowSurf, 4. Referral Rock, 5. Viral Loops

Not named in any answer: Yotpo, Mention Me, Ambassador, Extole and Smile.io.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for referral marketing platforms worldwide in September 2026?

- In September 2026, GrowSurf rose from 10th to 9th among referral marketing platforms worldwide.
- In September 2026, Referral Factory fell from 11th to 12th among referral marketing platforms worldwide.

## Month by month

| Month | GrowSurf estimated searches | GrowSurf Share of Search | GrowSurf rank | Referral Factory estimated searches | Referral Factory Share of Search | Referral Factory rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1K | 1.9% | 12 | 1.6K | 3.1% | 9 |
| Nov 2025 | 1K | 2.2% | 12 | 1.6K | 3.5% | 8 |
| Dec 2025 | 880 | 2.1% | 12 | 1.3K | 3.1% | 8 |
| Jan 2026 | 1K | 2.2% | 12 | 1.6K | 3.4% | 8 |
| Feb 2026 | 1K | 1.6% | 12 | 1.3K | 2.1% | 8 |
| Mar 2026 | 880 | 1.7% | 12 | 1.3K | 2.6% | 9 |
| Apr 2026 | 880 | 1.9% | 12 | 1.3K | 2.9% | 8 |
| May 2026 | 1K | 2.2% | 11 | 1.3K | 2.9% | 8 |
| Jun 2026 | 1.3K | 3% | 9 | 1K | 2.3% | 10 |
| Jul 2026 | 1K | 2.3% | 9 | 1K | 2.3% | 10 |
| Aug 2026 | 1K | 2.6% | 10 | 1K | 2.6% | 11 |
| Sep 2026 | 1K | 2.6% | 9 | 880 | 2.3% | 12 |

## How each brand is measured

Brandwave collects information about searches that people make online using GrowSurf’s and Referral Factory’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **GrowSurf**: Measured on the search term “growsurf”.
- **Referral Factory**: Measured on the search term “referral factory”.

- [GrowSurf profile](/demand/global-en/brands/growsurf)
- [Referral Factory profile](/demand/global-en/brands/referral-factory)
- [All referral marketing platforms worldwide](/demand/global-en/categories/referral-marketing-platforms): The set both shares are measured inside, 12 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is GrowSurf or Referral Factory more popular in search?

In September 2026, GrowSurf had more branded searches than Referral Factory among referral marketing platforms worldwide. GrowSurf had about 1,000 branded searches, while Referral Factory had 880. GrowSurf made up 2.6% of all referral marketing platform searches we track, and Referral Factory accounted for 2.3%.

## Cite this page

Brandwave. "GrowSurf vs Referral Factory: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/growsurf-vs-referral-factory

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/growsurf-vs-referral-factory. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
