--- title: "GRIN vs Socialinsider: Which is searched more?" description: "Is GRIN or Socialinsider more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Influencer analytics platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/grin-vs-socialinsider" publisher: "Brandwave" --- # GRIN vs Socialinsider: Which is searched more? Is GRIN or Socialinsider more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Influencer analytics platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: GRIN and Socialinsider - **Competitive set**: Influencer analytics platforms - **Market**: Global - **Month measured**: Sep 2026 - **GRIN Share of Search**: 0.53% - **Socialinsider Share of Search**: 6% ## Is GRIN or Socialinsider more popular in search? - In September 2026, Socialinsider had more branded searches than GRIN among influencer analytics platforms worldwide. Socialinsider had about 8,100 branded searches, while GRIN had 720. Socialinsider made up 6% of all influencer analytics platform searches we track, and GRIN accounted for 0.53%. - Socialinsider was ahead of GRIN in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, GRIN’s share of searches among influencer analytics platforms worldwide moved from 0.42% to 0.53%, and its estimated monthly branded searches held steady at 720. - Across the 12 months ending September 2026, Socialinsider’s share of searches among influencer analytics platforms worldwide moved from 5.8% to 6%, and its estimated monthly branded searches moved from 9.9K to 8.1K. ## Top influencer analytics platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, GRIN was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Socialinsider did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | HypeAuditor | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Modash | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Upfluence | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | CreatorIQ | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | GRIN | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Kolsquare | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Socialinsider | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Dash Social | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Storyclash | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Keyhole | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about influencer analytics platforms - Asked ChatGPT "Which influencer analytics platform should I use?": 1. HypeAuditor, 2. Modash, 3. CreatorIQ, 4. Upfluence - Asked ChatGPT "What are the best influencer analytics platforms?": 1. Modash, 2. HypeAuditor, 3. CreatorIQ, 4. Upfluence, 5. GRIN - Asked ChatGPT "What's the best influencer analytics platform for creator performance tracking?": 1. Modash, 2. HypeAuditor, 3. CreatorIQ, 4. GRIN, 5. Upfluence - Searched Google, AI Overview "influencer analytics platform": 1. HypeAuditor, 2. Modash, 3. Upfluence - Searched Google, AI Overview "best influencer analytics": 1. HypeAuditor, 2. Upfluence, 3. Modash Not named in any answer: Kolsquare, Socialinsider, Dash Social, Storyclash and Keyhole. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for influencer analytics platforms worldwide in September 2026? - Estimated monthly branded searches for Socialinsider worldwide fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026. ## Month by month | Month | GRIN estimated searches | GRIN Share of Search | GRIN rank | Socialinsider estimated searches | Socialinsider Share of Search | Socialinsider rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 720 | 0.42% | 9 | 9.9K | 5.8% | 6 | | Nov 2025 | 720 | 0.45% | 9 | 9.9K | 6.2% | 6 | | Dec 2025 | 590 | 0.43% | 9 | 8.1K | 5.9% | 6 | | Jan 2026 | 720 | 0.4% | 9 | 9.9K | 5.6% | 6 | | Feb 2026 | 720 | 0.43% | 9 | 9.9K | 5.9% | 6 | | Mar 2026 | 720 | 0.41% | 9 | 9.9K | 5.6% | 6 | | Apr 2026 | 720 | 0.4% | 9 | 9.9K | 5.5% | 6 | | May 2026 | 720 | 0.44% | 9 | 8.1K | 5% | 6 | | Jun 2026 | 720 | 0.52% | 9 | 8.1K | 5.9% | 6 | | Jul 2026 | 720 | 0.5% | 9 | 8.1K | 5.6% | 6 | | Aug 2026 | 720 | 0.55% | 9 | 8.1K | 6.2% | 6 | | Sep 2026 | 720 | 0.53% | 9 | 8.1K | 6% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using GRIN’s and Socialinsider’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **GRIN**: Measured on the search term “grin influencer”. - **Socialinsider**: Measured on the search term “socialinsider”. - [GRIN profile](/demand/global-en/brands/grin) - [Socialinsider profile](/demand/global-en/brands/socialinsider) - [All influencer analytics platforms worldwide](/demand/global-en/categories/influencer-analytics-platforms): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is GRIN or Socialinsider more popular in search? In September 2026, Socialinsider had more branded searches than GRIN among influencer analytics platforms worldwide. Socialinsider had about 8,100 branded searches, while GRIN had 720. Socialinsider made up 6% of all influencer analytics platform searches we track, and GRIN accounted for 0.53%. ## Cite this page Brandwave. "GRIN vs Socialinsider: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/grin-vs-socialinsider This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/grin-vs-socialinsider. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.