---
title: "Greenies vs Schmackos: Which is more popular by branded search?"
description: "Which is more popular in search, Greenies or Schmackos? Compare estimated monthly branded-search demand and Share of Search inside the Dog treat brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/greenies-vs-schmackos"
publisher: "Brandwave"
---

# Greenies vs Schmackos: Which is more popular by branded search?

Which is more popular in search, Greenies or Schmackos? Compare estimated monthly branded-search demand and Share of Search inside the Dog treat brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Greenies and Schmackos
- **Competitive set**: Dog treat brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Greenies Share of Search**: 49.1%
- **Schmackos Share of Search**: 9.8%

## Which is more popular in search, Greenies or Schmackos?

- In August 2026, Greenies had more branded searches than Schmackos among dog treat brands worldwide. Greenies was estimated to have 40.5K branded searches compared to Schmackos’ 8.1K, and held a 49.1% Share of Search versus Schmackos’ 9.8%.
- Greenies was ahead of Schmackos in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Greenies’ estimated Share of Search among dog treat brands worldwide moved from 48.9% to 49.1%, and its estimated monthly branded searches held steady at 40.5K.
- Across the 11 months ending August 2026, Schmackos’ estimated Share of Search among dog treat brands worldwide moved from 8% to 9.8%, and its estimated monthly branded searches moved from 6.6K to 8.1K.

## How did search popularity change for dog treat brands worldwide in August 2026?

- In August 2026, Schmackos overtook ZIWI Peak to rank 3rd among dog treat brands worldwide, at 9.8%.
- In August 2026, Greenies lost estimated Share of Search among dog treat brands worldwide, from 52.7% to 49.1%.

## Month by month

| Month | Greenies estimated searches | Greenies Share of Search | Greenies rank | Schmackos estimated searches | Schmackos Share of Search | Schmackos rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 40.5K | 48.9% | 1 | 6.6K | 8% | 4 |
| Nov 2025 | 40.5K | 43.7% | 1 | 6.6K | 7.1% | 4 |
| Dec 2025 | 40.5K | 45.8% | 1 | 8.1K | 9.2% | 4 |
| Jan 2026 | 40.5K | 50% | 1 | 6.6K | 8.1% | 4 |
| Feb 2026 | 40.5K | 53.1% | 1 | 6.6K | 8.7% | 4 |
| Mar 2026 | 40.5K | 52.7% | 1 | 6.6K | 8.6% | 4 |
| Apr 2026 | 40.5K | 51.5% | 1 | 6.6K | 8.4% | 4 |
| May 2026 | 40.5K | 51.5% | 1 | 6.6K | 8.4% | 4 |
| Jun 2026 | 33.1K | 47.6% | 1 | 6.6K | 9.5% | 4 |
| Jul 2026 | 40.5K | 52.7% | 1 | 6.6K | 8.6% | 4 |
| Aug 2026 | 40.5K | 49.1% | 1 | 8.1K | 9.8% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Greenies’ and Schmackos’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Greenies**: Measured on the search term “greenies”.
- **Schmackos**: Measured on the search term “schmackos”.

- [Greenies profile](/demand/global-en/brands/greenies)
- [Schmackos profile](/demand/global-en/brands/schmackos)
- [All dog treat brands worldwide](/demand/global-en/categories/dog-treat-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Greenies or Schmackos?

In August 2026, Greenies had more branded searches than Schmackos among dog treat brands worldwide. Greenies was estimated to have 40.5K branded searches compared to Schmackos’ 8.1K, and held a 49.1% Share of Search versus Schmackos’ 9.8%.

## Cite this page

Brandwave. "Greenies vs Schmackos: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/greenies-vs-schmackos

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/greenies-vs-schmackos. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.