--- title: "Green Mountain Coffee Roasters vs Lavazza: Which is searched more?" description: "Is Green Mountain Coffee Roasters or Lavazza more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Coffee pod brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/green-mountain-coffee-vs-lavazza" publisher: "Brandwave" --- # Green Mountain Coffee Roasters vs Lavazza: Which is searched more? Is Green Mountain Coffee Roasters or Lavazza more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Coffee pod brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Green Mountain Coffee Roasters and Lavazza - **Competitive set**: Coffee pod brands - **Market**: Global - **Month measured**: Sep 2026 - **Green Mountain Coffee Roasters Share of Search**: 0.04% - **Lavazza Share of Search**: 0.84% ## Is Green Mountain Coffee Roasters or Lavazza more popular in search? - In September 2026, Lavazza had more branded searches than Green Mountain Coffee Roasters among coffee pod brands worldwide. Lavazza had about 301,000 branded searches, while Green Mountain Coffee Roasters had 14,800. Lavazza made up 0.84% of all coffee pod brand searches we track, and Green Mountain Coffee Roasters accounted for 0.04%. - Lavazza was ahead of Green Mountain Coffee Roasters in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Green Mountain Coffee Roasters’ share of searches among coffee pod brands worldwide held steady at 0.04%, and its estimated monthly branded searches moved from 18.1K to 14.8K. - Across the 12 months ending September 2026, Lavazza’s share of searches among coffee pod brands worldwide moved from 0.72% to 0.84%, and its estimated monthly branded searches moved from 368K to 301K. ## Top coffee pod brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Green Mountain Coffee Roasters was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Lavazza was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Green Mountain Coffee Roasters was listed before Lavazza in three out of four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Peet's Coffee | 1st | 2 of 3 | 1 of 2 | 3 of 5 | | Nespresso | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Green Mountain Coffee Roasters | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Starbucks | 4th | 1 of 3 | 2 of 2 | 3 of 5 | | The Original Donut Shop | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Lavazza | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Dolce Gusto | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Illy | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | L'OR | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Grind | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about coffee pod brands - Asked ChatGPT "Which coffee pod brand should I buy?": 1. Peet's Coffee, 2. Green Mountain Coffee Roasters, 3. The Original Donut Shop, 4. Nespresso - Asked ChatGPT "What are the best coffee pod brands?": 1. Nespresso, 2. Peet's Coffee, 3. Starbucks, 4. Lavazza, 5. Green Mountain Coffee Roasters - Asked ChatGPT "What's the best coffee pod brand for everyday coffee?": 1. The Original Donut Shop, 2. Nespresso - Searched Google, AI Overview "coffee pods": 1. Nespresso, 2. Green Mountain Coffee Roasters, 3. Starbucks - Searched Google, AI Overview "coffee pod brands": 1. Peet's Coffee, 2. Starbucks, 3. Green Mountain Coffee Roasters, 4. Nespresso, 5. The Original Donut Shop Not named in any answer: Dolce Gusto, Illy, L'OR and Grind. Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for coffee pod brands worldwide in September 2026? - Estimated monthly branded searches for Green Mountain Coffee Roasters worldwide fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026. - Estimated monthly branded searches for Lavazza worldwide fell 18.2% over 12 measured months, from 368K to 301K in September 2026. ## Month by month | Month | Green Mountain Coffee Roasters estimated searches | Green Mountain Coffee Roasters Share of Search | Green Mountain Coffee Roasters rank | Lavazza estimated searches | Lavazza Share of Search | Lavazza rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 18.1K | 0.04% | 8 | 368K | 0.72% | 5 | | Nov 2025 | 18.1K | 0.03% | 8 | 368K | 0.58% | 5 | | Dec 2025 | 18.1K | 0.03% | 8 | 368K | 0.59% | 5 | | Jan 2026 | 22.2K | 0.05% | 8 | 368K | 0.86% | 5 | | Feb 2026 | 18.1K | 0.05% | 8 | 301K | 0.85% | 5 | | Mar 2026 | 18.1K | 0.05% | 8 | 368K | 1% | 5 | | Apr 2026 | 14.8K | 0.04% | 8 | 301K | 0.84% | 5 | | May 2026 | 14.8K | 0.04% | 8 | 301K | 0.84% | 5 | | Jun 2026 | 14.8K | 0.04% | 8 | 246K | 0.69% | 5 | | Jul 2026 | 14.8K | 0.04% | 8 | 301K | 0.86% | 5 | | Aug 2026 | 14.8K | 0.04% | 8 | 301K | 0.84% | 5 | | Sep 2026 | 14.8K | 0.04% | 8 | 301K | 0.84% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Green Mountain Coffee Roasters’ and Lavazza’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Green Mountain Coffee Roasters**: Measured on the search term “green mountain coffee”. - **Lavazza**: Measured on the search term “lavazza”. - [Green Mountain Coffee Roasters profile](/demand/global-en/brands/green-mountain-coffee) - [Lavazza profile](/demand/global-en/brands/lavazza) - [All coffee pod brands worldwide](/demand/global-en/categories/coffee-pod-brands): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Green Mountain Coffee Roasters or Lavazza more popular in search? In September 2026, Lavazza had more branded searches than Green Mountain Coffee Roasters among coffee pod brands worldwide. Lavazza had about 301,000 branded searches, while Green Mountain Coffee Roasters had 14,800. Lavazza made up 0.84% of all coffee pod brand searches we track, and Green Mountain Coffee Roasters accounted for 0.04%. ## Cite this page Brandwave. "Green Mountain Coffee Roasters vs Lavazza: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/green-mountain-coffee-vs-lavazza This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/green-mountain-coffee-vs-lavazza. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.