---
title: "Grady-White vs Yellowfin: Which is searched more?"
description: "Is Grady-White or Yellowfin more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Boat brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/grady-white-vs-yellowfin-boats"
publisher: "Brandwave"
---

# Grady-White vs Yellowfin: Which is searched more?

Is Grady-White or Yellowfin more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Boat brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Grady-White and Yellowfin
- **Competitive set**: Boat brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Grady-White Share of Search**: 6.7%
- **Yellowfin Share of Search**: 3%

## Is Grady-White or Yellowfin more popular in search?

- In September 2026, Grady-White had more branded searches than Yellowfin among boat brands worldwide. Grady-White had about 14,800 branded searches, while Yellowfin had 6,600. Grady-White made up 6.7% of all boat brand searches we track, and Yellowfin accounted for 3%.
- The lead changed hands 2 times in the 12 months ending September 2026: Yellowfin took it in March 2026, Grady-White took it in April 2026.
- Across the 12 months ending September 2026, Grady-White’s share of searches among boat brands worldwide moved from 6.5% to 6.7%, and its estimated monthly branded searches moved from 12.1K to 14.8K.
- Across the 12 months ending September 2026, Yellowfin’s share of searches among boat brands worldwide moved from 3.6% to 3%, and its estimated monthly branded searches held steady at 6.6K.

## How did search popularity change for boat brands worldwide in September 2026?

- In September 2026, Bayliner overtook Grady-White to rank 4th among boat brands worldwide, with 6.7% of the searches.
- In September 2026, Grady-White lost share of searches among boat brands worldwide, from 7.5% to 6.7%.

## Month by month

| Month | Grady-White estimated searches | Grady-White Share of Search | Grady-White rank | Yellowfin estimated searches | Yellowfin Share of Search | Yellowfin rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 12.1K | 6.5% | 5 | 6.6K | 3.6% | 10 |
| Nov 2025 | 9.9K | 6.6% | 5 | 6.6K | 4.4% | 8 |
| Dec 2025 | 12.1K | 8% | 4 | 6.6K | 4.4% | 7 |
| Jan 2026 | 12.1K | 6.1% | 5 | 8.1K | 4.1% | 10 |
| Feb 2026 | 12.1K | 6.4% | 5 | 6.6K | 3.5% | 10 |
| Mar 2026 | 14.8K | 6.2% | 6 | 18.1K | 7.5% | 4 |
| Apr 2026 | 14.8K | 6.3% | 5 | 9.9K | 4.2% | 9 |
| May 2026 | 18.1K | 5.7% | 6 | 12.1K | 3.8% | 11 |
| Jun 2026 | 22.2K | 6.1% | 7 | 9.9K | 2.7% | 11 |
| Jul 2026 | 33.1K | 7.3% | 5 | 14.8K | 3.2% | 11 |
| Aug 2026 | 27.1K | 7.5% | 4 | 9.9K | 2.8% | 11 |
| Sep 2026 | 14.8K | 6.7% | 5 | 6.6K | 3% | 11 |

## How each brand is measured

Brandwave collects information about searches that people make online using Grady-White’s and Yellowfin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Grady-White**: Measured on the search term “grady white”.
- **Yellowfin**: Measured on the search term “yellowfin boats”.

- [Grady-White profile](/demand/global-en/brands/grady-white)
- [Yellowfin profile](/demand/global-en/brands/yellowfin-boats)
- [All boat brands worldwide](/demand/global-en/categories/boat-brands): The set both shares are measured inside, 11 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Grady-White or Yellowfin more popular in search?

In September 2026, Grady-White had more branded searches than Yellowfin among boat brands worldwide. Grady-White had about 14,800 branded searches, while Yellowfin had 6,600. Grady-White made up 6.7% of all boat brand searches we track, and Yellowfin accounted for 3%.

## Cite this page

Brandwave. "Grady-White vs Yellowfin: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/grady-white-vs-yellowfin-boats

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/grady-white-vs-yellowfin-boats. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.