---
title: "Graco vs Stokke: Which is searched more?"
description: "Which is more popular in search, Graco or Stokke? Compare estimated monthly branded-search demand and Share of Search inside the High chairs set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/graco-vs-stokke"
publisher: "Brandwave"
---

# Graco vs Stokke: Which is searched more?

Which is more popular in search, Graco or Stokke? Compare estimated monthly branded-search demand and Share of Search inside the High chairs set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Graco and Stokke
- **Competitive set**: High chairs
- **Market**: Global
- **Month measured**: Aug 2026
- **Graco Share of Search**: 8.9%
- **Stokke Share of Search**: 13.4%

## Which is more popular in search, Graco or Stokke?

- In August 2026, Stokke had more branded searches than Graco among high chairs worldwide. Stokke was estimated to have 165K branded searches compared to Graco’s 110K, and held a 13.4% Share of Search versus Graco’s 8.9%.
- Stokke was ahead of Graco in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Graco’s estimated Share of Search among high chairs worldwide moved from 10.9% to 8.9%, and its estimated monthly branded searches moved from 135K to 110K.
- Across the 11 months ending August 2026, Stokke’s estimated Share of Search among high chairs worldwide moved from 13.3% to 13.4%, and its estimated monthly branded searches held steady at 165K.

## How did search popularity change for high chairs worldwide in August 2026?

- In August 2026, Stokke gained estimated Share of Search among high chairs worldwide, from 12.2% to 13.4%.
- In August 2026, Graco lost estimated Share of Search among high chairs worldwide, from 10% to 8.9%.

## Month by month

| Month | Graco estimated searches | Graco Share of Search | Graco rank | Stokke estimated searches | Stokke Share of Search | Stokke rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 135K | 10.9% | 4 | 165K | 13.3% | 3 |
| Nov 2025 | 135K | 9.2% | 4 | 201K | 13.7% | 3 |
| Dec 2025 | 110K | 9.6% | 4 | 135K | 11.8% | 3 |
| Jan 2026 | 135K | 10.9% | 4 | 165K | 13.3% | 3 |
| Feb 2026 | 110K | 10.7% | 4 | 135K | 13.1% | 3 |
| Mar 2026 | 135K | 10.9% | 4 | 165K | 13.4% | 3 |
| Apr 2026 | 135K | 11.2% | 3 | 135K | 11.2% | 4 |
| May 2026 | 110K | 9.1% | 4 | 165K | 13.7% | 3 |
| Jun 2026 | 110K | 10.5% | 4 | 135K | 12.9% | 3 |
| Jul 2026 | 110K | 10% | 4 | 135K | 12.2% | 3 |
| Aug 2026 | 110K | 8.9% | 4 | 165K | 13.4% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Graco’s and Stokke’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Graco**: Measured on the search term “graco”.
- **Stokke**: Measured on the search term “stokke”.

- [Graco profile](/demand/global-en/brands/graco)
- [Stokke profile](/demand/global-en/brands/stokke)
- [All high chairs worldwide](/demand/global-en/categories/high-chairs): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Graco or Stokke?

In August 2026, Stokke had more branded searches than Graco among high chairs worldwide. Stokke was estimated to have 165K branded searches compared to Graco’s 110K, and held a 13.4% Share of Search versus Graco’s 8.9%.

## Cite this page

Brandwave. "Graco vs Stokke: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/graco-vs-stokke

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/graco-vs-stokke. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.