---
title: "Gopuff vs Total Wine & More: Which is searched more?"
description: "Is Gopuff or Total Wine & More more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Alcohol delivery platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/gopuff-vs-total-wine"
publisher: "Brandwave"
---

# Gopuff vs Total Wine & More: Which is searched more?

Is Gopuff or Total Wine & More more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Alcohol delivery platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Gopuff and Total Wine & More
- **Competitive set**: Alcohol delivery platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Gopuff Share of Search**: 1.4%
- **Total Wine & More Share of Search**: 5.6%

## Is Gopuff or Total Wine & More more popular in search?

- In September 2026, Total Wine & More had more branded searches than Gopuff among alcohol delivery platforms worldwide. Total Wine & More had about 1 million branded searches, while Gopuff had 246,000. Total Wine & More made up 5.6% of all alcohol delivery platform searches we track, and Gopuff accounted for 1.4%.
- Total Wine & More was ahead of Gopuff in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Gopuff’s share of searches among alcohol delivery platforms worldwide moved from 2% to 1.4%, and its estimated monthly branded searches moved from 368K to 246K.
- Across the 12 months ending September 2026, Total Wine & More’s share of searches among alcohol delivery platforms worldwide moved from 8% to 5.6%, and its estimated monthly branded searches moved from 1.5M to 1M.

## How did search popularity change for alcohol delivery platforms worldwide in September 2026?

- Estimated monthly branded searches for Total Wine & More worldwide fell 33.3% over 12 measured months, from 1.5M to 1M in September 2026.
- Estimated monthly branded searches for Gopuff worldwide fell 33.2% over 12 measured months, from 368K to 246K in September 2026.

## Month by month

| Month | Gopuff estimated searches | Gopuff Share of Search | Gopuff rank | Total Wine & More estimated searches | Total Wine & More Share of Search | Total Wine & More rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 368K | 2% | 5 | 1.5M | 8% | 4 |
| Nov 2025 | 550K | 2.8% | 5 | 1.8M | 9.5% | 4 |
| Dec 2025 | 368K | 1.7% | 5 | 2.2M | 10.5% | 4 |
| Jan 2026 | 368K | 1.8% | 5 | 1.2M | 5.9% | 4 |
| Feb 2026 | 301K | 1.6% | 5 | 1M | 5.3% | 4 |
| Mar 2026 | 301K | 1.5% | 5 | 1M | 5% | 4 |
| Apr 2026 | 301K | 1.7% | 5 | 1M | 5.5% | 4 |
| May 2026 | 301K | 1.6% | 5 | 1.2M | 6.6% | 4 |
| Jun 2026 | 301K | 1.6% | 5 | 1.2M | 6.7% | 4 |
| Jul 2026 | 301K | 1.6% | 5 | 1.2M | 6.7% | 4 |
| Aug 2026 | 246K | 1.4% | 5 | 1M | 5.6% | 4 |
| Sep 2026 | 246K | 1.4% | 5 | 1M | 5.6% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Gopuff’s and Total Wine & More’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Gopuff**: Measured on the search term “gopuff”.
- **Total Wine & More**: Measured on the search term “total wine”.

- [Gopuff profile](/demand/global-en/brands/gopuff)
- [Total Wine & More profile](/demand/global-en/brands/total-wine)
- [All alcohol delivery platforms worldwide](/demand/global-en/categories/alcohol-delivery-platforms): The set both shares are measured inside, 11 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Gopuff or Total Wine & More more popular in search?

In September 2026, Total Wine & More had more branded searches than Gopuff among alcohol delivery platforms worldwide. Total Wine & More had about 1 million branded searches, while Gopuff had 246,000. Total Wine & More made up 5.6% of all alcohol delivery platform searches we track, and Gopuff accounted for 1.4%.

## Cite this page

Brandwave. "Gopuff vs Total Wine & More: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/gopuff-vs-total-wine

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/gopuff-vs-total-wine. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
