--- title: "Google Tasks vs Things: Which is searched more?" description: "Is Google Tasks or Things more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the To do list apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/google-tasks-vs-things" publisher: "Brandwave" --- # Google Tasks vs Things: Which is searched more? Is Google Tasks or Things more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the To do list apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Google Tasks and Things - **Competitive set**: To do list apps - **Market**: Global - **Month measured**: Sep 2026 - **Google Tasks Share of Search**: 13.6% - **Things Share of Search**: 31.9% ## Is Google Tasks or Things more popular in search? - In September 2026, Things had more branded searches than Google Tasks among to do list apps worldwide. Things had about 577,000 branded searches, while Google Tasks had 246,000. Things made up 31.9% of all to do list app searches we track, and Google Tasks accounted for 13.6%. - Things was ahead of Google Tasks in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Google Tasks’ share of searches among to do list apps worldwide moved from 13.3% to 13.6%, and its estimated monthly branded searches moved from 201K to 246K. - Across the 12 months ending September 2026, Things’ share of searches among to do list apps worldwide moved from 38.1% to 31.9%, and its estimated monthly branded searches held steady at 577K. ## Top to do list apps in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Things appeared in all five answers. Google Tasks was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Things was listed before Google Tasks in four out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Todoist | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | TickTick | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Microsoft To Do | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Apple Reminders | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Things | 5th | 3 of 3 | 2 of 2 | 5 of 5 | | Google Tasks | 6th | 2 of 3 | 1 of 2 | 3 of 5 | | Any.do | 7th | 0 of 3 | 1 of 2 | 1 of 5 | ## Every AI answer about to do list apps - Asked ChatGPT "Which to do list app should I use?": 1. Todoist, 2. Apple Reminders, 3. TickTick, 4. Microsoft To Do, 5. Things - Asked ChatGPT "What are the best to do list apps?": 1. Todoist, 2. TickTick, 3. Microsoft To Do, 4. Apple Reminders, 5. Things, 6. Google Tasks - Asked ChatGPT "What's the best to do list app for task management?": 1. Todoist, 2. TickTick, 3. Microsoft To Do, 4. Things, 5. Google Tasks - Searched Google, AI Overview "to do list app": 1. Todoist, 2. TickTick, 3. Microsoft To Do, 4. Apple Reminders, 5. Things, 6. Any.do - Searched Google, AI Overview "task manager app": 1. Todoist, 2. TickTick, 3. Microsoft To Do, 4. Google Tasks, 5. Things Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for to do list apps worldwide in September 2026? - In September 2026, Todoist overtook Things to become the leader among to do list apps worldwide, with 34.5% of the searches. - In September 2026, Google Tasks gained share of searches among to do list apps worldwide, from 11.9% to 13.6%. - In September 2026, Things lost share of searches among to do list apps worldwide, from 41.7% to 31.9%. ## Month by month | Month | Google Tasks estimated searches | Google Tasks Share of Search | Google Tasks rank | Things estimated searches | Things Share of Search | Things rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 201K | 13.3% | 3 | 577K | 38.1% | 1 | | Nov 2025 | 201K | 14.3% | 3 | 572K | 40.6% | 1 | | Dec 2025 | 165K | 12% | 3 | 572K | 41.7% | 1 | | Jan 2026 | 246K | 15.4% | 3 | 577K | 36.1% | 1 | | Feb 2026 | 135K | 10.3% | 3 | 572K | 43.8% | 1 | | Mar 2026 | 165K | 11.6% | 3 | 577K | 40.7% | 1 | | Apr 2026 | 135K | 10.7% | 3 | 572K | 45.4% | 1 | | May 2026 | 135K | 10.6% | 3 | 568K | 44.7% | 1 | | Jun 2026 | 135K | 10% | 3 | 572K | 42.5% | 1 | | Jul 2026 | 135K | 10.9% | 3 | 568K | 45.8% | 1 | | Aug 2026 | 165K | 11.9% | 3 | 577K | 41.7% | 1 | | Sep 2026 | 246K | 13.6% | 3 | 577K | 31.9% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Google Tasks’ and Things’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Google Tasks**: Measured on the search term “google tasks”. - **Things**: Measured on the search terms “things” and “things 3”, summed into one figure. - [Google Tasks profile](/demand/global-en/brands/google-tasks) - [Things profile](/demand/global-en/brands/things) - [All to do list apps worldwide](/demand/global-en/categories/to-do-list-apps): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Google Tasks or Things more popular in search? In September 2026, Things had more branded searches than Google Tasks among to do list apps worldwide. Things had about 577,000 branded searches, while Google Tasks had 246,000. Things made up 31.9% of all to do list app searches we track, and Google Tasks accounted for 13.6%. ## Cite this page Brandwave. "Google Tasks vs Things: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/google-tasks-vs-things This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/google-tasks-vs-things. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.