---
title: "GoodAccess vs NordLayer: Which is more popular by branded search?"
description: "Which is more popular in search, GoodAccess or NordLayer? Compare estimated monthly branded-search demand and Share of Search inside the Zero trust network access platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/goodaccess-vs-nordlayer"
publisher: "Brandwave"
---

# GoodAccess vs NordLayer: Which is more popular by branded search?

Which is more popular in search, GoodAccess or NordLayer? Compare estimated monthly branded-search demand and Share of Search inside the Zero trust network access platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: GoodAccess and NordLayer
- **Competitive set**: Zero trust network access platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **GoodAccess Share of Search**: 0.11%
- **NordLayer Share of Search**: 0.68%

## Which is more popular in search, GoodAccess or NordLayer?

- In August 2026, NordLayer had more branded searches than GoodAccess among zero trust network access platforms worldwide. NordLayer was estimated to have 10K branded searches compared to GoodAccess’ 1.6K, and held a 0.68% Share of Search versus GoodAccess’ 0.11%.
- NordLayer was ahead of GoodAccess in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, GoodAccess’ estimated Share of Search among zero trust network access platforms worldwide moved from 0.17% to 0.11%, and its estimated monthly branded searches held steady at 1.6K.
- Across the 11 months ending August 2026, NordLayer’s estimated Share of Search among zero trust network access platforms worldwide moved from 1.3% to 0.68%, and its estimated monthly branded searches moved from 12.2K to 10K.

## How did search popularity change for zero trust network access platforms worldwide in August 2026?

- Estimated monthly branded searches for NordLayer worldwide fell 18.1% over 11 measured months, from 12.2K to 10K in August 2026.

## Month by month

| Month | GoodAccess estimated searches | GoodAccess Share of Search | GoodAccess rank | NordLayer estimated searches | NordLayer Share of Search | NordLayer rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.6K | 0.17% | 5 | 12.2K | 1.3% | 4 |
| Nov 2025 | 1.6K | 0.15% | 5 | 10K | 0.96% | 4 |
| Dec 2025 | 1.3K | 0.13% | 5 | 10K | 0.97% | 4 |
| Jan 2026 | 1.6K | 0.14% | 5 | 12.2K | 1.1% | 4 |
| Feb 2026 | 1.3K | 0.1% | 5 | 10K | 0.76% | 4 |
| Mar 2026 | 1.6K | 0.12% | 5 | 12.3K | 0.89% | 4 |
| Apr 2026 | 1.3K | 0.1% | 5 | 10K | 0.77% | 4 |
| May 2026 | 1.6K | 0.12% | 5 | 10K | 0.77% | 4 |
| Jun 2026 | 1.6K | 0.12% | 5 | 10K | 0.76% | 4 |
| Jul 2026 | 1.6K | 0.11% | 5 | 10K | 0.68% | 4 |
| Aug 2026 | 1.6K | 0.11% | 5 | 10K | 0.68% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using GoodAccess’ and NordLayer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **GoodAccess**: Measured on the search term “goodaccess”.
- **NordLayer**: Measured on the search terms “nordlayer”, “nordlayer app”, “nordlayer com” and “vpn nordlayer”, summed into one figure.

- [GoodAccess profile](/demand/global-en/brands/goodaccess)
- [NordLayer profile](/demand/global-en/brands/nordlayer)
- [All zero trust network access platforms worldwide](/demand/global-en/categories/zero-trust-network-access-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, GoodAccess or NordLayer?

In August 2026, NordLayer had more branded searches than GoodAccess among zero trust network access platforms worldwide. NordLayer was estimated to have 10K branded searches compared to GoodAccess’ 1.6K, and held a 0.68% Share of Search versus GoodAccess’ 0.11%.

## Cite this page

Brandwave. "GoodAccess vs NordLayer: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/goodaccess-vs-nordlayer

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/goodaccess-vs-nordlayer. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.