---
title: "Gong vs InsightSquared: Which is searched more?"
description: "Which is more popular in search, Gong or InsightSquared? Compare estimated monthly branded-search demand and Share of Search inside the Revenue intelligence platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/gong-vs-insightsquared"
publisher: "Brandwave"
---

# Gong vs InsightSquared: Which is searched more?

Which is more popular in search, Gong or InsightSquared? Compare estimated monthly branded-search demand and Share of Search inside the Revenue intelligence platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Gong and InsightSquared
- **Competitive set**: Revenue intelligence platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Gong Share of Search**: 4.8%
- **InsightSquared Share of Search**: 0.13%

## Which is more popular in search, Gong or InsightSquared?

- In August 2026, Gong had more branded searches than InsightSquared among revenue intelligence platforms worldwide. Gong was estimated to have 7.5K branded searches compared to InsightSquared’s 210, and held a 4.8% Share of Search versus InsightSquared’s 0.13%.
- Gong was ahead of InsightSquared in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Gong’s estimated Share of Search among revenue intelligence platforms worldwide moved from 4.9% to 4.8%, and its estimated monthly branded searches moved from 9.2K to 7.5K.
- Across the 11 months ending August 2026, InsightSquared’s estimated Share of Search among revenue intelligence platforms worldwide moved from 0.26% to 0.13%, and its estimated monthly branded searches moved from 480 to 210.

## How did search popularity change for revenue intelligence platforms worldwide in August 2026?

- In August 2026, BoostUp overtook Gong to rank 2nd among revenue intelligence platforms worldwide, at 7.7%.
- In August 2026, Gong lost estimated Share of Search among revenue intelligence platforms worldwide, from 6.9% to 4.8%.
- Estimated monthly branded searches for InsightSquared worldwide fell 56.3% over 11 measured months, from 480 to 210 in August 2026.

## Month by month

| Month | Gong estimated searches | Gong Share of Search | Gong rank | InsightSquared estimated searches | InsightSquared Share of Search | InsightSquared rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 9.2K | 4.9% | 3 | 480 | 0.26% | 5 |
| Nov 2025 | 9.1K | 5.8% | 3 | 320 | 0.2% | 5 |
| Dec 2025 | 7.5K | 4.8% | 3 | 390 | 0.25% | 5 |
| Jan 2026 | 6.5K | 4.2% | 3 | 390 | 0.25% | 5 |
| Feb 2026 | 7.8K | 5% | 3 | 320 | 0.21% | 5 |
| Mar 2026 | 13.3K | 7% | 2 | 390 | 0.2% | 5 |
| Apr 2026 | 13.3K | 6.9% | 2 | 320 | 0.17% | 5 |
| May 2026 | 11K | 6.9% | 2 | 260 | 0.16% | 5 |
| Jun 2026 | 13.2K | 8.2% | 2 | 260 | 0.16% | 5 |
| Jul 2026 | 10.9K | 6.9% | 2 | 210 | 0.13% | 5 |
| Aug 2026 | 7.5K | 4.8% | 3 | 210 | 0.13% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Gong’s and InsightSquared’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Gong**: Measured on the search terms “gong io”, “gong revenue intelligence”, “gong sales” and “gong sales software”, summed into one figure.
- **InsightSquared**: Measured on the search term “insightsquared”.

- [Gong profile](/demand/global-en/brands/gong)
- [InsightSquared profile](/demand/global-en/brands/insightsquared)
- [All revenue intelligence platforms worldwide](/demand/global-en/categories/revenue-intelligence-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Gong or InsightSquared?

In August 2026, Gong had more branded searches than InsightSquared among revenue intelligence platforms worldwide. Gong was estimated to have 7.5K branded searches compared to InsightSquared’s 210, and held a 4.8% Share of Search versus InsightSquared’s 0.13%.

## Cite this page

Brandwave. "Gong vs InsightSquared: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/gong-vs-insightsquared

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/gong-vs-insightsquared. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.