--- title: "GNU vs Jones Snowboards: Which is searched more?" description: "Is GNU or Jones Snowboards more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Snowboard brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/gnu-vs-jones-snowboards" publisher: "Brandwave" --- # GNU vs Jones Snowboards: Which is searched more? Is GNU or Jones Snowboards more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Snowboard brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: GNU and Jones Snowboards - **Competitive set**: Snowboard brands - **Market**: Global - **Month measured**: Sep 2026 - **GNU Share of Search**: 10.7% - **Jones Snowboards Share of Search**: 1.2% ## Is GNU or Jones Snowboards more popular in search? - In September 2026, GNU had more branded searches than Jones Snowboards among snowboard brands worldwide. GNU had about 201,000 branded searches, while Jones Snowboards had 22,200. GNU made up 10.7% of all snowboard brand searches we track, and Jones Snowboards accounted for 1.2%. - GNU was ahead of Jones Snowboards in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, GNU’s share of searches among snowboard brands worldwide moved from 16% to 10.7%, and its estimated monthly branded searches moved from 246K to 201K. - Across the 12 months ending September 2026, Jones Snowboards’ share of searches among snowboard brands worldwide moved from 2.2% to 1.2%, and its estimated monthly branded searches moved from 33.1K to 22.2K. ## Top snowboard brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Jones Snowboards appeared in all five answers. GNU was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Jones Snowboards was listed before GNU in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Burton | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Capita | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Jones Snowboards | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Lib Tech | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | Salomon | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Ride | 6th | 3 of 3 | 1 of 2 | 4 of 5 | | GNU | 7th | 1 of 3 | 1 of 2 | 2 of 5 | | Korua Shapes | 8th | 0 of 3 | 2 of 2 | 2 of 5 | ## Every AI answer about snowboard brands - Asked ChatGPT "Which snowboard brand should I buy?": 1. Burton, 2. Capita, 3. Jones Snowboards, 4. Ride - Asked ChatGPT "What are the best snowboard brands?": 1. Burton, 2. Jones Snowboards, 3. Capita, 4. Salomon, 5. Lib Tech, 6. Ride, 7. GNU - Asked ChatGPT "What's the best snowboard brand for all-mountain riding?": 1. Jones Snowboards, 2. Lib Tech, 3. Capita, 4. Burton, 5. Ride - Searched Google, AI Overview "snowboard brands": 1. Burton, 2. Salomon, 3. Capita, 4. Jones Snowboards, 5. Lib Tech, 6. GNU, 7. Korua Shapes - Searched Google, AI Overview "all mountain snowboard brands": 1. Burton, 2. Capita, 3. Jones Snowboards, 4. Ride, 5. Lib Tech, 6. Korua Shapes Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for snowboard brands worldwide in September 2026? - In September 2026, GNU lost share of searches among snowboard brands worldwide, from 14.5% to 10.7%. - Jones Snowboards’ share of searches among snowboard brands worldwide has gained ground for 3 months in a row, from 0.57% to 1.2% in September 2026. ## Month by month | Month | GNU estimated searches | GNU Share of Search | GNU rank | Jones Snowboards estimated searches | Jones Snowboards Share of Search | Jones Snowboards rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 246K | 16% | 3 | 33.1K | 2.2% | 6 | | Nov 2025 | 246K | 14.7% | 3 | 49.5K | 3% | 6 | | Dec 2025 | 201K | 11.6% | 4 | 49.5K | 2.9% | 6 | | Jan 2026 | 301K | 14.7% | 4 | 74K | 3.6% | 6 | | Feb 2026 | 246K | 14.4% | 4 | 60.5K | 3.5% | 6 | | Mar 2026 | 246K | 14.8% | 3 | 40.5K | 2.4% | 6 | | Apr 2026 | 246K | 16% | 3 | 14.8K | 0.96% | 6 | | May 2026 | 201K | 13.8% | 3 | 8.1K | 0.56% | 6 | | Jun 2026 | 165K | 11.6% | 3 | 8.1K | 0.57% | 6 | | Jul 2026 | 165K | 11.4% | 3 | 9.9K | 0.68% | 6 | | Aug 2026 | 246K | 14.5% | 3 | 18.1K | 1.1% | 6 | | Sep 2026 | 201K | 10.7% | 3 | 22.2K | 1.2% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using GNU’s and Jones Snowboards’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **GNU**: Measured on the search term “gnu”. - **Jones Snowboards**: Measured on the search term “jones snowboards”. - [GNU profile](/demand/global-en/brands/gnu) - [Jones Snowboards profile](/demand/global-en/brands/jones-snowboards) - [All snowboard brands worldwide](/demand/global-en/categories/snowboard-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is GNU or Jones Snowboards more popular in search? In September 2026, GNU had more branded searches than Jones Snowboards among snowboard brands worldwide. GNU had about 201,000 branded searches, while Jones Snowboards had 22,200. GNU made up 10.7% of all snowboard brand searches we track, and Jones Snowboards accounted for 1.2%. ## Cite this page Brandwave. "GNU vs Jones Snowboards: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/gnu-vs-jones-snowboards This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/gnu-vs-jones-snowboards. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.