---
title: "GMass vs Streak: Which is more popular?"
description: "Is GMass or Streak more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Email tracking tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/gmass-vs-streak"
publisher: "Brandwave"
---

# GMass vs Streak: Which is more popular?

Is GMass or Streak more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Email tracking tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: GMass and Streak
- **Competitive set**: Email tracking tools
- **Market**: Global
- **Month measured**: Sep 2026
- **GMass Share of Search**: 14.4%
- **Streak Share of Search**: 2.4%

## Is GMass or Streak more popular in search?

- In September 2026, GMass had more branded searches than Streak among email tracking tools worldwide. GMass had about 22,200 branded searches, while Streak had 3,620. GMass made up 14.4% of all email tracking tool searches we track, and Streak accounted for 2.4%.
- GMass was ahead of Streak in every measured month of the 11 months ending September 2026.
- Across the 11 months ending September 2026, GMass’ share of searches among email tracking tools worldwide moved from 14.5% to 14.4%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
- Across the 11 months ending September 2026, Streak’s share of searches among email tracking tools worldwide moved from 2.3% to 2.4%, and its estimated monthly branded searches moved from 4.3K to 3.6K.

## Top email tracking tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Streak was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. GMass did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Mailtrack | 1st | 2 of 3 | 2 of 2 | 4 of 5 |
| HubSpot Sales Hub | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Yesware | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Mixmax | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Mailbutler | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Streak | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| GMass | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about email tracking tools

- Asked ChatGPT "What's the best email tracking tool?": 1. Mailtrack, 2. HubSpot Sales Hub, 3. Yesware, 4. Mixmax, 5. Mailbutler
- Asked ChatGPT "How can I see if someone opened my email in Gmail?": named none of the brands we track
- Asked ChatGPT "Which email tracker do salespeople use?": 1. Mailtrack, 2. Yesware, 3. Mixmax, 4. HubSpot Sales Hub
- Searched Google, AI Overview "email tracker": 1. Mailtrack, 2. Streak
- Searched Google, AI Overview "gmail email tracker": 1. Mailtrack, 2. Mailbutler, 3. HubSpot Sales Hub

Not named in any answer: GMass.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 27, 2026.

## How did search popularity change for email tracking tools worldwide in September 2026?

- In September 2026, GMass gained share of searches among email tracking tools worldwide, from 13.8% to 14.4%.
- In September 2026, Streak rose from 5th to 4th among email tracking tools worldwide.

## How has branded search for GMass and Streak changed worldwide over the last 12 months?

| Month | GMass estimated searches | GMass Share of Search | GMass rank | Streak estimated searches | Streak Share of Search | Streak rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 27.1K | 14.5% | 2 | 4.3K | 2.3% | 6 |
| Dec 2025 | 22.2K | 13.1% | 3 | 4.2K | 2.5% | 5 |
| Jan 2026 | 33.1K | 17.9% | 2 | 5.1K | 2.8% | 5 |
| Feb 2026 | 27.1K | 14.9% | 2 | 5.1K | 2.8% | 4 |
| Mar 2026 | 33.1K | 17.1% | 2 | 5.3K | 2.7% | 5 |
| Apr 2026 | 33.1K | 18.1% | 2 | 4.3K | 2.4% | 5 |
| May 2026 | 27.1K | 15.5% | 2 | 4.3K | 2.5% | 4 |
| Jun 2026 | 22.2K | 13.1% | 2 | 4.3K | 2.5% | 5 |
| Jul 2026 | 22.2K | 14.2% | 2 | 4.5K | 2.9% | 4 |
| Aug 2026 | 22.2K | 13.8% | 2 | 4.3K | 2.7% | 5 |
| Sep 2026 | 22.2K | 14.4% | 2 | 3.6K | 2.4% | 4 |
| Oct 2026 | — | — | — | — | — | — |

## How are GMass’ and Streak’s branded searches counted?

Brandwave collects information about searches that people make online using GMass’ and Streak’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **GMass**: Measured on the search term “gmass”.
- **Streak**: Measured on the search terms “streak crm” and “streak email tracking”, summed into one figure.

- [GMass profile](/demand/global-en/brands/gmass)
- [Streak profile](/demand/global-en/brands/streak)
- [All email tracking tools worldwide](/demand/global-en/categories/email-tracking-tools): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is GMass or Streak more popular in search?

In September 2026, GMass had more branded searches than Streak among email tracking tools worldwide. GMass had about 22,200 branded searches, while Streak had 3,620. GMass made up 14.4% of all email tracking tool searches we track, and Streak accounted for 2.4%.

## Cite this page

Brandwave. "GMass vs Streak: Which is more popular?". https://gobrandwave.com/demand/global-en/compare/gmass-vs-streak

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/gmass-vs-streak. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
