--- title: "Gmail vs iCloud: Which is searched more?" description: "Is Gmail or iCloud more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Email providers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/gmail-vs-icloud" publisher: "Brandwave" --- # Gmail vs iCloud: Which is searched more? Is Gmail or iCloud more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Email providers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Gmail and iCloud - **Competitive set**: Email providers - **Market**: Global - **Month measured**: Sep 2026 - **Gmail Share of Search**: 63.1% - **iCloud Share of Search**: 0.19% ## Is Gmail or iCloud more popular in search? - In September 2026, Gmail had more branded searches than iCloud among email providers worldwide. Gmail had about 414 million branded searches, while iCloud had 1.2 million. Gmail made up 63.1% of all email provider searches we track, and iCloud accounted for 0.19%. - Gmail was ahead of iCloud in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Gmail’s share of searches among email providers worldwide moved from 61.4% to 63.1%, and its estimated monthly branded searches held steady at 414M. - Across the 12 months ending September 2026, iCloud’s share of searches among email providers worldwide moved from 0.18% to 0.19%, and its estimated monthly branded searches held steady at 1.2M. ## Top email providers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Gmail was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. iCloud was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Gmail was listed before iCloud in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Gmail | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Proton Mail | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Outlook | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Fastmail | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | iCloud | 5th | 3 of 3 | 0 of 2 | 3 of 5 | | Zoho Mail | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Yahoo Mail | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about email providers - Asked ChatGPT "Which email provider should I use?": 1. Gmail, 2. Proton Mail, 3. Outlook, 4. Fastmail, 5. iCloud - Asked ChatGPT "What are the best email providers?": 1. Gmail, 2. Outlook, 3. Proton Mail, 4. Fastmail, 5. iCloud, 6. Zoho Mail - Asked ChatGPT "What's the best email provider for personal email?": 1. Gmail, 2. Proton Mail, 3. Outlook, 4. Fastmail, 5. iCloud - Searched Google, AI Overview "secure email service": 1. Proton Mail, 2. Gmail - Searched Google, AI Overview "email service": named none of the brands we track Not named in any answer: Yahoo Mail. Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for email providers worldwide in September 2026? - In September 2026, Gmail gained share of searches among email providers worldwide, from 59.8% to 63.1%. ## Month by month | Month | Gmail estimated searches | Gmail Share of Search | Gmail rank | iCloud estimated searches | iCloud Share of Search | iCloud rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 414M | 61.4% | 1 | 1.2M | 0.18% | 5 | | Nov 2025 | 338M | 56.6% | 1 | 1.2M | 0.21% | 5 | | Dec 2025 | 338M | 56.6% | 1 | 1.2M | 0.21% | 5 | | Jan 2026 | 338M | 56.5% | 1 | 1.3M | 0.22% | 5 | | Feb 2026 | 338M | 59.9% | 1 | 1.1M | 0.19% | 5 | | Mar 2026 | 414M | 61.4% | 1 | 1.3M | 0.19% | 5 | | Apr 2026 | 414M | 61.4% | 1 | 1.2M | 0.18% | 5 | | May 2026 | 338M | 56.5% | 1 | 1.2M | 0.21% | 5 | | Jun 2026 | 338M | 58% | 1 | 1.2M | 0.21% | 5 | | Jul 2026 | 338M | 61.1% | 1 | 1.1M | 0.19% | 5 | | Aug 2026 | 338M | 59.8% | 1 | 1.1M | 0.19% | 5 | | Sep 2026 | 414M | 63.1% | 1 | 1.2M | 0.19% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Gmail’s and iCloud’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Gmail**: Measured on the search term “gmail”. - **iCloud**: Measured on the search terms “icloud email” and “icloud mail”, summed into one figure. - [Gmail profile](/demand/global-en/brands/gmail) - [iCloud profile](/demand/global-en/brands/icloud) - [All email providers worldwide](/demand/global-en/categories/email-providers): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Gmail or iCloud more popular in search? In September 2026, Gmail had more branded searches than iCloud among email providers worldwide. Gmail had about 414 million branded searches, while iCloud had 1.2 million. Gmail made up 63.1% of all email provider searches we track, and iCloud accounted for 0.19%. ## Cite this page Brandwave. "Gmail vs iCloud: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/gmail-vs-icloud This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/gmail-vs-icloud. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.