---
title: "Glatz vs Sunbrella: Which is more popular by branded search?"
description: "Which is more popular in search, Glatz or Sunbrella? Compare estimated monthly branded-search demand and Share of Search inside the Parasols set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/glatz-vs-sunbrella"
publisher: "Brandwave"
---

# Glatz vs Sunbrella: Which is more popular by branded search?

Which is more popular in search, Glatz or Sunbrella? Compare estimated monthly branded-search demand and Share of Search inside the Parasols set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Glatz and Sunbrella
- **Competitive set**: Parasols
- **Market**: Global
- **Month measured**: Aug 2026
- **Glatz Share of Search**: 4.4%
- **Sunbrella Share of Search**: 27.1%

## Which is more popular in search, Glatz or Sunbrella?

- In August 2026, Sunbrella had more branded searches than Glatz among parasols worldwide. Sunbrella was estimated to have 40.5K branded searches compared to Glatz’s 6.6K, and held a 27.1% Share of Search versus Glatz’s 4.4%.
- Sunbrella was ahead of Glatz in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Glatz’s estimated Share of Search among parasols worldwide moved from 1.5% to 4.4%, and its estimated monthly branded searches moved from 1.9K to 6.6K.
- Across the 11 months ending August 2026, Sunbrella’s estimated Share of Search among parasols worldwide moved from 20.8% to 27.1%, and its estimated monthly branded searches moved from 27.1K to 40.5K.

## How did search popularity change for parasols worldwide in August 2026?

- In August 2026, Sunbrella lost estimated Share of Search among parasols worldwide, from 28.4% to 27.1%.
- In August 2026, Glatz lost estimated Share of Search among parasols worldwide, from 5.7% to 4.4%.

## Month by month

| Month | Glatz estimated searches | Glatz Share of Search | Glatz rank | Sunbrella estimated searches | Sunbrella Share of Search | Sunbrella rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.9K | 1.5% | 6 | 27.1K | 20.8% | 3 |
| Nov 2025 | 1.3K | 1.1% | 6 | 22.2K | 19.2% | 3 |
| Dec 2025 | 1K | 0.69% | 6 | 18.1K | 12.6% | 3 |
| Jan 2026 | 1.3K | 0.83% | 6 | 22.2K | 14.3% | 3 |
| Feb 2026 | 1.6K | 1.3% | 6 | 27.1K | 21.5% | 3 |
| Mar 2026 | 3.6K | 2.2% | 5 | 40.5K | 24.5% | 3 |
| Apr 2026 | 6.6K | 3.9% | 5 | 49.5K | 29% | 2 |
| May 2026 | 9.9K | 5% | 5 | 60.5K | 30.4% | 1 |
| Jun 2026 | 9.9K | 5.2% | 5 | 60.5K | 31.9% | 1 |
| Jul 2026 | 9.9K | 5.7% | 5 | 49.5K | 28.4% | 2 |
| Aug 2026 | 6.6K | 4.4% | 5 | 40.5K | 27.1% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Glatz’s and Sunbrella’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Glatz**: Measured on the search term “glatz parasol”.
- **Sunbrella**: Measured on the search term “sunbrella”.

- [Glatz profile](/demand/global-en/brands/glatz)
- [Sunbrella profile](/demand/global-en/brands/sunbrella)
- [All parasols worldwide](/demand/global-en/categories/parasols): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Glatz or Sunbrella?

In August 2026, Sunbrella had more branded searches than Glatz among parasols worldwide. Sunbrella was estimated to have 40.5K branded searches compared to Glatz’s 6.6K, and held a 27.1% Share of Search versus Glatz’s 4.4%.

## Cite this page

Brandwave. "Glatz vs Sunbrella: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/glatz-vs-sunbrella

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/glatz-vs-sunbrella. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
