---
title: "Glatz vs Kettler: Which is more popular by branded search?"
description: "Which is more popular in search, Glatz or Kettler? Compare estimated monthly branded-search demand and Share of Search inside the Parasols set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/glatz-vs-kettler"
publisher: "Brandwave"
---

# Glatz vs Kettler: Which is more popular by branded search?

Which is more popular in search, Glatz or Kettler? Compare estimated monthly branded-search demand and Share of Search inside the Parasols set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Glatz and Kettler
- **Competitive set**: Parasols
- **Market**: Global
- **Month measured**: Aug 2026
- **Glatz Share of Search**: 4.4%
- **Kettler Share of Search**: 22.1%

## Which is more popular in search, Glatz or Kettler?

- In August 2026, Kettler had more branded searches than Glatz among parasols worldwide. Kettler was estimated to have 33.1K branded searches compared to Glatz’s 6.6K, and held a 22.1% Share of Search versus Glatz’s 4.4%.
- Kettler was ahead of Glatz in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Glatz’s estimated Share of Search among parasols worldwide moved from 1.5% to 4.4%, and its estimated monthly branded searches moved from 1.9K to 6.6K.
- Across the 11 months ending August 2026, Kettler’s estimated Share of Search among parasols worldwide moved from 25.5% to 22.1%, and its estimated monthly branded searches held steady at 33.1K.

## How did search popularity change for parasols worldwide in August 2026?

- In August 2026, Glatz lost estimated Share of Search among parasols worldwide, from 5.7% to 4.4%.
- In August 2026, Kettler lost estimated Share of Search among parasols worldwide, from 23.3% to 22.1%.

## Month by month

| Month | Glatz estimated searches | Glatz Share of Search | Glatz rank | Kettler estimated searches | Kettler Share of Search | Kettler rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.9K | 1.5% | 6 | 33.1K | 25.5% | 2 |
| Nov 2025 | 1.3K | 1.1% | 6 | 33.1K | 28.7% | 2 |
| Dec 2025 | 1K | 0.69% | 6 | 33.1K | 23% | 2 |
| Jan 2026 | 1.3K | 0.83% | 6 | 40.5K | 26% | 2 |
| Feb 2026 | 1.6K | 1.3% | 6 | 33.1K | 26.3% | 2 |
| Mar 2026 | 3.6K | 2.2% | 5 | 40.5K | 24.5% | 2 |
| Apr 2026 | 6.6K | 3.9% | 5 | 40.5K | 23.7% | 3 |
| May 2026 | 9.9K | 5% | 5 | 49.5K | 24.9% | 3 |
| Jun 2026 | 9.9K | 5.2% | 5 | 40.5K | 21.3% | 3 |
| Jul 2026 | 9.9K | 5.7% | 5 | 40.5K | 23.3% | 3 |
| Aug 2026 | 6.6K | 4.4% | 5 | 33.1K | 22.1% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Glatz’s and Kettler’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Glatz**: Measured on the search term “glatz parasol”.
- **Kettler**: Measured on the search term “kettler”.

- [Glatz profile](/demand/global-en/brands/glatz)
- [Kettler profile](/demand/global-en/brands/kettler)
- [All parasols worldwide](/demand/global-en/categories/parasols): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Glatz or Kettler?

In August 2026, Kettler had more branded searches than Glatz among parasols worldwide. Kettler was estimated to have 33.1K branded searches compared to Glatz’s 6.6K, and held a 22.1% Share of Search versus Glatz’s 4.4%.

## Cite this page

Brandwave. "Glatz vs Kettler: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/glatz-vs-kettler

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/glatz-vs-kettler. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
