---
title: "Gladly vs Intercom: Which is searched more?"
description: "Is Gladly or Intercom more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Omnichannel support platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/gladly-vs-intercom"
publisher: "Brandwave"
---

# Gladly vs Intercom: Which is searched more?

Is Gladly or Intercom more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Omnichannel support platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Gladly and Intercom
- **Competitive set**: Omnichannel support platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Gladly Share of Search**: <0.01%
- **Intercom Share of Search**: 0.94%

## Is Gladly or Intercom more popular in search?

- In September 2026, Intercom had more branded searches than Gladly among omnichannel support platforms worldwide. Intercom had about 5,440 branded searches, while Gladly had 30. Intercom made up 0.94% of all omnichannel support platform searches we track, and Gladly accounted for <0.01%.
- Intercom was ahead of Gladly in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Gladly’s share of searches among omnichannel support platforms worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 40 to 30.
- Across the 12 months ending September 2026, Intercom’s share of searches among omnichannel support platforms worldwide moved from 0.7% to 0.94%, and its estimated monthly branded searches moved from 5K to 5.4K.

## Top omnichannel support platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Intercom was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Gladly did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Zendesk | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Freshdesk | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Intercom | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Salesforce | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| Gorgias | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Kustomer | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Gladly | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about omnichannel support platforms

- Asked ChatGPT "Which omnichannel support platform should I use?": 1. Zendesk, 2. Freshdesk, 3. Intercom, 4. Salesforce
- Asked ChatGPT "What are the best omnichannel support platforms?": 1. Zendesk, 2. Intercom, 3. Salesforce, 4. Freshdesk, 5. Gorgias
- Asked ChatGPT "What's the best omnichannel support platform for customer support?": 1. Zendesk, 2. Intercom, 3. Freshdesk, 4. Salesforce
- Searched Google, AI Overview "customer support software": 1. Zendesk, 2. Salesforce, 3. Freshdesk, 4. Intercom
- Searched Google, AI Overview "help desk software": 1. Zendesk, 2. Freshdesk

Not named in any answer: Kustomer and Gladly.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for omnichannel support platforms worldwide in September 2026?

- Estimated monthly branded searches for Gladly worldwide fell 25% over 12 measured months, from 40 to 30 in September 2026.

## Month by month

| Month | Gladly estimated searches | Gladly Share of Search | Gladly rank | Intercom estimated searches | Intercom Share of Search | Intercom rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 40 | <0.01% | 7 | 5K | 0.7% | 6 |
| Nov 2025 | 20 | <0.01% | 7 | 3.7K | 0.55% | 6 |
| Dec 2025 | 20 | <0.01% | 7 | 3.7K | 0.6% | 6 |
| Jan 2026 | 30 | <0.01% | 7 | 4.4K | 0.64% | 6 |
| Feb 2026 | 30 | <0.01% | 7 | 4.3K | 0.76% | 6 |
| Mar 2026 | 20 | <0.01% | 7 | 6.5K | 1% | 6 |
| Apr 2026 | 30 | <0.01% | 7 | 6.1K | 1.2% | 6 |
| May 2026 | 20 | <0.01% | 7 | 8.3K | 1.5% | 4 |
| Jun 2026 | 30 | <0.01% | 7 | 9.7K | 1.7% | 4 |
| Jul 2026 | 30 | <0.01% | 7 | 5.6K | 1.1% | 6 |
| Aug 2026 | 30 | <0.01% | 7 | 5.4K | 1.1% | 6 |
| Sep 2026 | 30 | <0.01% | 7 | 5.4K | 0.94% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Gladly’s and Intercom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Gladly**: Measured on the search term “gladly support”.
- **Intercom**: Measured on the search terms “intercom fin”, “intercom fin ai” and “intercom messenger”, summed into one figure.

- [Gladly profile](/demand/global-en/brands/gladly)
- [Intercom profile](/demand/global-en/brands/intercom)
- [All omnichannel support platforms worldwide](/demand/global-en/categories/omnichannel-support-platforms): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Gladly or Intercom more popular in search?

In September 2026, Intercom had more branded searches than Gladly among omnichannel support platforms worldwide. Intercom had about 5,440 branded searches, while Gladly had 30. Intercom made up 0.94% of all omnichannel support platform searches we track, and Gladly accounted for <0.01%.

## Cite this page

Brandwave. "Gladly vs Intercom: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/gladly-vs-intercom

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/gladly-vs-intercom. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
