---
title: "Glade vs Oakley: Which is searched more?"
description: "Is Glade or Oakley more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ski goggle brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/glade-optics-vs-oakley"
publisher: "Brandwave"
---

# Glade vs Oakley: Which is searched more?

Is Glade or Oakley more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ski goggle brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Glade and Oakley
- **Competitive set**: Ski goggle brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Glade Share of Search**: 2.6%
- **Oakley Share of Search**: 54.9%

## Is Glade or Oakley more popular in search?

- In September 2026, Oakley had more branded searches than Glade among ski goggle brands worldwide. Oakley had about 21,400 branded searches, while Glade had 1,000. Oakley made up 54.9% of all ski goggle brand searches we track, and Glade accounted for 2.6%.
- Oakley was ahead of Glade in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Glade’s share of searches among ski goggle brands worldwide moved from 4.2% to 2.6%, and its estimated monthly branded searches moved from 2.9K to 1K.
- Across the 12 months ending September 2026, Oakley’s share of searches among ski goggle brands worldwide moved from 57.4% to 54.9%, and its estimated monthly branded searches moved from 39.2K to 21.4K.

## How did search popularity change for ski goggle brands worldwide in September 2026?

- In September 2026, Glade overtook POC to rank 7th among ski goggle brands worldwide, with 2.6% of the searches.
- In September 2026, Oakley lost share of searches among ski goggle brands worldwide, from 57.1% to 54.9%.

## Month by month

| Month | Glade estimated searches | Glade Share of Search | Glade rank | Oakley estimated searches | Oakley Share of Search | Oakley rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.9K | 4.2% | 6 | 39.2K | 57.4% | 1 |
| Nov 2025 | 8.1K | 4.6% | 5 | 101K | 57.7% | 1 |
| Dec 2025 | 9.9K | 3.8% | 6 | 151K | 57.6% | 1 |
| Jan 2026 | 12.1K | 3.9% | 6 | 176K | 57.1% | 1 |
| Feb 2026 | 9.9K | 5% | 5 | 101K | 51.3% | 1 |
| Mar 2026 | 5.4K | 6.5% | 4 | 43K | 51.5% | 1 |
| Apr 2026 | 1K | 3.2% | 8 | 14.3K | 46.1% | 1 |
| May 2026 | 480 | 2% | 8 | 11K | 46.7% | 1 |
| Jun 2026 | 390 | 1.7% | 8 | 12.5K | 55.3% | 1 |
| Jul 2026 | 480 | 1.6% | 8 | 16.5K | 54.3% | 1 |
| Aug 2026 | 720 | 1.8% | 8 | 22.9K | 57.1% | 1 |
| Sep 2026 | 1K | 2.6% | 7 | 21.4K | 54.9% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Glade’s and Oakley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Glade**: Measured on the search term “glade goggles”.
- **Oakley**: Measured on the search terms “oakley ski goggles” and “oakley snow goggles”, summed into one figure.

- [Glade profile](/demand/global-en/brands/glade-optics)
- [Oakley profile](/demand/global-en/brands/oakley)
- [All ski goggle brands worldwide](/demand/global-en/categories/ski-goggles-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Glade or Oakley more popular in search?

In September 2026, Oakley had more branded searches than Glade among ski goggle brands worldwide. Oakley had about 21,400 branded searches, while Glade had 1,000. Oakley made up 54.9% of all ski goggle brand searches we track, and Glade accounted for 2.6%.

## Cite this page

Brandwave. "Glade vs Oakley: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/glade-optics-vs-oakley

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/glade-optics-vs-oakley. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.