---
title: "GitHub Actions vs Octopus Deploy: Which is searched more?"
description: "Is GitHub Actions or Octopus Deploy more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Release automation tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/github-actions-vs-octopus-deploy"
publisher: "Brandwave"
---

# GitHub Actions vs Octopus Deploy: Which is searched more?

Is GitHub Actions or Octopus Deploy more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Release automation tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: GitHub Actions and Octopus Deploy
- **Competitive set**: Release automation tools
- **Market**: Global
- **Month measured**: Sep 2026
- **GitHub Actions Share of Search**: 39.8%
- **Octopus Deploy Share of Search**: 2.9%

## Is GitHub Actions or Octopus Deploy more popular in search?

- In September 2026, GitHub Actions had more branded searches than Octopus Deploy among release automation tools worldwide. GitHub Actions had about 90,500 branded searches, while Octopus Deploy had 6,600. GitHub Actions made up 39.8% of all release automation tool searches we track, and Octopus Deploy accounted for 2.9%.
- GitHub Actions was ahead of Octopus Deploy in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, GitHub Actions’ share of searches among release automation tools worldwide moved from 34.4% to 39.8%, and its estimated monthly branded searches held steady at 90.5K.
- Across the 12 months ending September 2026, Octopus Deploy’s share of searches among release automation tools worldwide moved from 4.6% to 2.9%, and its estimated monthly branded searches moved from 12.1K to 6.6K.

## How did search popularity change for release automation tools worldwide in September 2026?

- In September 2026, GitHub Actions lost share of searches among release automation tools worldwide, from 45.6% to 39.8%.
- In September 2026, Octopus Deploy fell from 4th to 5th among release automation tools worldwide.

## Month by month

| Month | GitHub Actions estimated searches | GitHub Actions Share of Search | GitHub Actions rank | Octopus Deploy estimated searches | Octopus Deploy Share of Search | Octopus Deploy rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 90.5K | 34.4% | 1 | 12.1K | 4.6% | 5 |
| Nov 2025 | 90.5K | 37.3% | 1 | 9.9K | 4.1% | 5 |
| Dec 2025 | 90.5K | 40.9% | 1 | 6.6K | 3% | 5 |
| Jan 2026 | 90.5K | 36.5% | 1 | 8.1K | 3.3% | 5 |
| Feb 2026 | 90.5K | 36.3% | 1 | 8.1K | 3.3% | 5 |
| Mar 2026 | 135K | 45.1% | 1 | 9.9K | 3.3% | 5 |
| Apr 2026 | 110K | 41.3% | 1 | 8.1K | 3% | 5 |
| May 2026 | 110K | 42.8% | 1 | 8.1K | 3.2% | 5 |
| Jun 2026 | 90.5K | 37% | 1 | 8.1K | 3.3% | 5 |
| Jul 2026 | 90.5K | 39.4% | 1 | 6.6K | 2.9% | 5 |
| Aug 2026 | 110K | 45.6% | 1 | 8.1K | 3.4% | 4 |
| Sep 2026 | 90.5K | 39.8% | 1 | 6.6K | 2.9% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using GitHub Actions’ and Octopus Deploy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **GitHub Actions**: Measured on the search term “github actions”.
- **Octopus Deploy**: Measured on the search term “octopus deploy”.

- [GitHub Actions profile](/demand/global-en/brands/github-actions)
- [Octopus Deploy profile](/demand/global-en/brands/octopus-deploy)
- [All release automation tools worldwide](/demand/global-en/categories/release-automation-tools): The set both shares are measured inside, 11 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is GitHub Actions or Octopus Deploy more popular in search?

In September 2026, GitHub Actions had more branded searches than Octopus Deploy among release automation tools worldwide. GitHub Actions had about 90,500 branded searches, while Octopus Deploy had 6,600. GitHub Actions made up 39.8% of all release automation tool searches we track, and Octopus Deploy accounted for 2.9%.

## Cite this page

Brandwave. "GitHub Actions vs Octopus Deploy: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/github-actions-vs-octopus-deploy

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/github-actions-vs-octopus-deploy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.