--- title: "Gillette Venus vs Philips Lumea: Which is searched more?" description: "Is Gillette Venus or Philips Lumea more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hair removal brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/gillette-venus-vs-philips-lumea" publisher: "Brandwave" --- # Gillette Venus vs Philips Lumea: Which is searched more? Is Gillette Venus or Philips Lumea more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hair removal brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Gillette Venus and Philips Lumea - **Competitive set**: Hair removal brands - **Market**: Global - **Month measured**: Sep 2026 - **Gillette Venus Share of Search**: 15.6% - **Philips Lumea Share of Search**: 23.3% ## Is Gillette Venus or Philips Lumea more popular in search? - In September 2026, Philips Lumea had more branded searches than Gillette Venus among hair removal brands worldwide. Philips Lumea had about 201,000 branded searches, while Gillette Venus had 135,000. Philips Lumea made up 23.3% of all hair removal brand searches we track, and Gillette Venus accounted for 15.6%. - Philips Lumea was ahead of Gillette Venus in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Gillette Venus’ share of searches among hair removal brands worldwide moved from 16.2% to 15.6%, and its estimated monthly branded searches held steady at 135K. - Across the 12 months ending September 2026, Philips Lumea’s share of searches among hair removal brands worldwide moved from 24.2% to 23.3%, and its estimated monthly branded searches held steady at 201K. ## Top hair removal brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Gillette Venus was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Philips Lumea was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Gillette Venus was listed before Philips Lumea in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Gillette Venus | 1st | 2 of 3 | 0 of 2 | 2 of 5 | | Braun | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | Nair | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Veet | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Ulike | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Philips Lumea | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Emjoi | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | SmoothSkin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about hair removal brands - Asked ChatGPT "Which hair removal brand should I buy?": 1. Gillette Venus, 2. Braun - Asked ChatGPT "What are the best hair removal brands?": 1. Gillette Venus, 2. Veet, 3. Nair, 4. Braun, 5. Philips Lumea, 6. Ulike - Asked ChatGPT "What's the best hair removal brand for at-home hair removal?": 1. Braun, 2. Ulike, 3. Nair - Searched Google, AI Overview "hair removal cream": 1. Veet - Searched Google, AI Overview "permanent hair removal": named none of the brands we track Not named in any answer: Emjoi and SmoothSkin. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for hair removal brands worldwide in September 2026? - In September 2026, Philips Lumea lost share of searches among hair removal brands worldwide, from 23.9% to 23.3%. ## Month by month | Month | Gillette Venus estimated searches | Gillette Venus Share of Search | Gillette Venus rank | Philips Lumea estimated searches | Philips Lumea Share of Search | Philips Lumea rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 135K | 16.2% | 3 | 201K | 24.2% | 1 | | Nov 2025 | 135K | 12.6% | 4 | 368K | 34.3% | 1 | | Dec 2025 | 135K | 13.9% | 4 | 301K | 31.1% | 1 | | Jan 2026 | 135K | 14.1% | 4 | 301K | 31.3% | 1 | | Feb 2026 | 135K | 14.6% | 4 | 246K | 26.6% | 1 | | Mar 2026 | 135K | 14% | 4 | 246K | 25.5% | 1 | | Apr 2026 | 135K | 14% | 4 | 246K | 25.5% | 1 | | May 2026 | 135K | 12.9% | 4 | 301K | 28.7% | 1 | | Jun 2026 | 135K | 12.7% | 5 | 301K | 28.3% | 1 | | Jul 2026 | 165K | 16% | 3 | 246K | 23.8% | 1 | | Aug 2026 | 165K | 16% | 3 | 246K | 23.9% | 1 | | Sep 2026 | 135K | 15.6% | 3 | 201K | 23.3% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Gillette Venus’ and Philips Lumea’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Gillette Venus**: Measured on the search term “gillette venus”. - **Philips Lumea**: Measured on the search term “philips lumea”. - [Gillette Venus profile](/demand/global-en/brands/gillette-venus) - [Philips Lumea profile](/demand/global-en/brands/philips-lumea) - [All hair removal brands worldwide](/demand/global-en/categories/hair-removal-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Gillette Venus or Philips Lumea more popular in search? In September 2026, Philips Lumea had more branded searches than Gillette Venus among hair removal brands worldwide. Philips Lumea had about 201,000 branded searches, while Gillette Venus had 135,000. Philips Lumea made up 23.3% of all hair removal brand searches we track, and Gillette Venus accounted for 15.6%. ## Cite this page Brandwave. "Gillette Venus vs Philips Lumea: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/gillette-venus-vs-philips-lumea This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/gillette-venus-vs-philips-lumea. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.