---
title: "Gilbert vs SISU: Which is more popular by branded search?"
description: "Which is more popular in search, Gilbert or SISU? Compare estimated monthly branded-search demand and Share of Search inside the Rugby mouthguards set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/gilbert-vs-sisu"
publisher: "Brandwave"
---

# Gilbert vs SISU: Which is more popular by branded search?

Which is more popular in search, Gilbert or SISU? Compare estimated monthly branded-search demand and Share of Search inside the Rugby mouthguards set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Gilbert and SISU
- **Competitive set**: Rugby mouthguards
- **Market**: Global
- **Month measured**: Aug 2026
- **Gilbert Share of Search**: 1%
- **SISU Share of Search**: 85.5%

## Which is more popular in search, Gilbert or SISU?

- In August 2026, SISU had more branded searches than Gilbert among rugby mouthguards worldwide. SISU was estimated to have 450K branded searches compared to Gilbert’s 5.4K, and held an 85.5% Share of Search versus Gilbert’s 1%.
- SISU was ahead of Gilbert in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Gilbert’s estimated Share of Search among rugby mouthguards worldwide moved from 1.1% to 1%, and its estimated monthly branded searches moved from 6.6K to 5.4K.
- Across the 11 months ending August 2026, SISU’s estimated Share of Search among rugby mouthguards worldwide moved from 88.1% to 85.5%, and its estimated monthly branded searches moved from 550K to 450K.

## How did search popularity change for rugby mouthguards worldwide in August 2026?

- In August 2026, SISU lost estimated Share of Search among rugby mouthguards worldwide, from 90.6% to 85.5%.
- Estimated monthly branded searches for Gilbert worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026.

## Month by month

| Month | Gilbert estimated searches | Gilbert Share of Search | Gilbert rank | SISU estimated searches | SISU Share of Search | SISU rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.6K | 1.1% | 5 | 550K | 88.1% | 1 |
| Nov 2025 | 8.1K | 0.43% | 5 | 1.8M | 97.1% | 1 |
| Dec 2025 | 6.6K | 0.43% | 5 | 1.5M | 97% | 1 |
| Jan 2026 | 5.4K | 0.05% | 6 | 11.1M | 99.6% | 1 |
| Feb 2026 | 6.6K | 0.29% | 5 | 2.2M | 97.9% | 1 |
| Mar 2026 | 8.1K | 0.77% | 5 | 1M | 94.8% | 1 |
| Apr 2026 | 5.4K | 0.62% | 6 | 823K | 94.4% | 1 |
| May 2026 | 6.6K | 0.9% | 5 | 673K | 92.1% | 1 |
| Jun 2026 | 5.4K | 0.62% | 6 | 823K | 94% | 1 |
| Jul 2026 | 5.4K | 0.89% | 6 | 550K | 90.6% | 1 |
| Aug 2026 | 5.4K | 1% | 6 | 450K | 85.5% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Gilbert’s and SISU’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Gilbert**: Measured on the search term “gilbert rugby”.
- **SISU**: Measured on the search term “sisu”.

- [Gilbert profile](/demand/global-en/brands/gilbert)
- [SISU profile](/demand/global-en/brands/sisu)
- [All rugby mouthguards worldwide](/demand/global-en/categories/rugby-mouthguards): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Gilbert or SISU?

In August 2026, SISU had more branded searches than Gilbert among rugby mouthguards worldwide. SISU was estimated to have 450K branded searches compared to Gilbert’s 5.4K, and held an 85.5% Share of Search versus Gilbert’s 1%.

## Cite this page

Brandwave. "Gilbert vs SISU: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/gilbert-vs-sisu

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/gilbert-vs-sisu. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.