--- title: "Giftcards.com vs GiftFly: Which is searched more?" description: "Is Giftcards.com or GiftFly more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Gift card platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/giftcards-com-vs-giftfly" publisher: "Brandwave" --- # Giftcards.com vs GiftFly: Which is searched more? Is Giftcards.com or GiftFly more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Gift card platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Giftcards.com and GiftFly - **Competitive set**: Gift card platforms - **Market**: Global - **Month measured**: Sep 2026 - **Giftcards.com Share of Search**: 14.4% - **GiftFly Share of Search**: 0.14% ## Is Giftcards.com or GiftFly more popular in search? - In September 2026, Giftcards.com had more branded searches than GiftFly among gift card platforms worldwide. Giftcards.com had about 22,200 branded searches, while GiftFly had 210. Giftcards.com made up 14.4% of all gift card platform searches we track, and GiftFly accounted for 0.14%. - Giftcards.com was ahead of GiftFly in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Giftcards.com’s share of searches among gift card platforms worldwide moved from 11.6% to 14.4%, and its estimated monthly branded searches moved from 18.1K to 22.2K. - Across the 12 months ending September 2026, GiftFly’s share of searches among gift card platforms worldwide moved from 0.21% to 0.14%, and its estimated monthly branded searches moved from 320 to 210. ## Top gift card platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Giftcards.com and GiftFly were each mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Giftcards.com and GiftFly were each listed first in one of the two answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Tremendous | 1st | 2 of 3 | 1 of 2 | 3 of 5 | | Giftogram | 2nd | 1 of 3 | 1 of 2 | 2 of 5 | | Giftcards.com | 3rd | 0 of 3 | 2 of 2 | 2 of 5 | | Giftbit | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | GiftFly | 5th | 0 of 3 | 2 of 2 | 2 of 5 | | PerfectGift | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | CardCash | 7th | 1 of 3 | 1 of 2 | 2 of 5 | | Blackhawk Network | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Tango | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Raise | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about gift card platforms - Asked ChatGPT "Which gift card platform should I use?": 1. CardCash - Asked ChatGPT "What are the best gift card platforms?": 1. Giftogram, 2. Tremendous, 3. Giftbit, 4. PerfectGift - Asked ChatGPT "What's the best gift card platform for business gift cards?": 1. Tremendous, 2. Giftbit, 3. PerfectGift - Searched Google, AI Overview "gift card platform": 1. Tremendous, 2. Giftogram, 3. GiftFly, 4. Giftcards.com, 5. CardCash - Searched Google, AI Overview "digital gift card platform": 1. Giftcards.com, 2. GiftFly Not named in any answer: Blackhawk Network, Tango and Raise. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for gift card platforms worldwide in September 2026? - Giftcards.com’s share of searches among gift card platforms worldwide has lost ground for 3 months in a row, from 17% to 14.4% in September 2026. - Estimated monthly branded searches for GiftFly worldwide fell 34.4% over 12 measured months, from 320 to 210 in September 2026. ## Month by month | Month | Giftcards.com estimated searches | Giftcards.com Share of Search | Giftcards.com rank | GiftFly estimated searches | GiftFly Share of Search | GiftFly rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 18.1K | 11.6% | 3 | 320 | 0.21% | 10 | | Nov 2025 | 22.2K | 11.9% | 2 | 480 | 0.26% | 10 | | Dec 2025 | 40.5K | 13.6% | 2 | 590 | 0.2% | 10 | | Jan 2026 | 27.1K | 11.8% | 2 | 320 | 0.14% | 10 | | Feb 2026 | 18.1K | 11% | 2 | 260 | 0.16% | 10 | | Mar 2026 | 18.1K | 10.5% | 3 | 320 | 0.18% | 10 | | Apr 2026 | 22.2K | 12.8% | 2 | 260 | 0.15% | 10 | | May 2026 | 27.1K | 16.6% | 2 | 260 | 0.16% | 10 | | Jun 2026 | 27.1K | 17% | 2 | 210 | 0.13% | 10 | | Jul 2026 | 27.1K | 15.7% | 2 | 210 | 0.12% | 10 | | Aug 2026 | 22.2K | 14.5% | 2 | 210 | 0.14% | 10 | | Sep 2026 | 22.2K | 14.4% | 2 | 210 | 0.14% | 10 | ## How each brand is measured Brandwave collects information about searches that people make online using Giftcards.com’s and GiftFly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Giftcards.com**: Measured on the search terms “giftcards.com” and “giftcardscom”, summed into one figure. - **GiftFly**: Measured on the search term “giftfly”. - [Giftcards.com profile](/demand/global-en/brands/giftcards-com) - [GiftFly profile](/demand/global-en/brands/giftfly) - [All gift card platforms worldwide](/demand/global-en/categories/gift-card-platforms): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Giftcards.com or GiftFly more popular in search? In September 2026, Giftcards.com had more branded searches than GiftFly among gift card platforms worldwide. Giftcards.com had about 22,200 branded searches, while GiftFly had 210. Giftcards.com made up 14.4% of all gift card platform searches we track, and GiftFly accounted for 0.14%. ## Cite this page Brandwave. "Giftcards.com vs GiftFly: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/giftcards-com-vs-giftfly This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/giftcards-com-vs-giftfly. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.