---
title: "Garmin vs SportDOG: Which is searched more?"
description: "Which is more popular in search, Garmin or SportDOG? Compare estimated monthly branded-search demand and Share of Search inside the Dog trainers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/garmin-vs-sportdog"
publisher: "Brandwave"
---

# Garmin vs SportDOG: Which is searched more?

Which is more popular in search, Garmin or SportDOG? Compare estimated monthly branded-search demand and Share of Search inside the Dog trainers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Garmin and SportDOG
- **Competitive set**: Dog trainers
- **Market**: Global
- **Month measured**: Aug 2026
- **Garmin Share of Search**: 81.6%
- **SportDOG Share of Search**: 15.2%

## Which is more popular in search, Garmin or SportDOG?

- In August 2026, Garmin had more branded searches than SportDOG among dog trainers worldwide. Garmin was estimated to have 5.4M branded searches compared to SportDOG’s 1M, and held an 81.6% Share of Search versus SportDOG’s 15.2%.
- Garmin was ahead of SportDOG in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Garmin’s estimated Share of Search among dog trainers worldwide moved from 79.9% to 81.6%, and its estimated monthly branded searches moved from 3.6M to 5.4M.
- Across the 11 months ending August 2026, SportDOG’s estimated Share of Search among dog trainers worldwide moved from 14.8% to 15.2%, and its estimated monthly branded searches moved from 673K to 1M.

## How did search popularity change for dog trainers worldwide in August 2026?

- In August 2026, Garmin gained estimated Share of Search among dog trainers worldwide, from 78.4% to 81.6%.
- In August 2026, SportDOG lost estimated Share of Search among dog trainers worldwide, from 18% to 15.2%.

## Month by month

| Month | Garmin estimated searches | Garmin Share of Search | Garmin rank | SportDOG estimated searches | SportDOG Share of Search | SportDOG rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 3.6M | 79.9% | 1 | 673K | 14.8% | 2 |
| Nov 2025 | 4.6M | 83.7% | 1 | 673K | 12.3% | 2 |
| Dec 2025 | 4.4M | 83% | 1 | 673K | 12.7% | 2 |
| Jan 2026 | 4.4M | 77.2% | 1 | 1M | 17.6% | 2 |
| Feb 2026 | 3.6M | 78% | 1 | 823K | 18% | 2 |
| Mar 2026 | 4.3M | 83.2% | 1 | 673K | 12.9% | 2 |
| Apr 2026 | 4.4M | 83.4% | 1 | 673K | 12.9% | 2 |
| May 2026 | 4.5M | 81.6% | 1 | 823K | 14.8% | 2 |
| Jun 2026 | 4.4M | 78.5% | 1 | 1M | 17.9% | 2 |
| Jul 2026 | 4.4M | 78.4% | 1 | 1M | 18% | 2 |
| Aug 2026 | 5.4M | 81.6% | 1 | 1M | 15.2% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Garmin’s and SportDOG’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Garmin**: Measured on the search terms “cycling computer garmin”, “fitness watch garmin”, “garmin”, “garmin alpha”, “garmin astro”, “garmin com”, “garmin dog gps”, “garmin dog tracker”, “garmin edge”, “garmin fenix”, “garmin forerunner”, “garmin gps dog collar”, “garmin smartwatch”, “garmin venu” and “smartwatch garmin”, summed into one figure.
- **SportDOG**: Measured on the search term “sportdog”.

- [Garmin profile](/demand/global-en/brands/garmin)
- [SportDOG profile](/demand/global-en/brands/sportdog)
- [All dog trainers worldwide](/demand/global-en/categories/dog-trainers): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Garmin or SportDOG?

In August 2026, Garmin had more branded searches than SportDOG among dog trainers worldwide. Garmin was estimated to have 5.4M branded searches compared to SportDOG’s 1M, and held an 81.6% Share of Search versus SportDOG’s 15.2%.

## Cite this page

Brandwave. "Garmin vs SportDOG: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/garmin-vs-sportdog

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/garmin-vs-sportdog. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.