---
title: "Gardena vs Holman: Which is searched more?"
description: "Which is more popular in search, Gardena or Holman? Compare estimated monthly branded-search demand and Share of Search inside the Watering system brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/gardena-vs-holman"
publisher: "Brandwave"
---

# Gardena vs Holman: Which is searched more?

Which is more popular in search, Gardena or Holman? Compare estimated monthly branded-search demand and Share of Search inside the Watering system brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Gardena and Holman
- **Competitive set**: Watering system brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Gardena Share of Search**: 84.5%
- **Holman Share of Search**: 0.11%

## Which is more popular in search, Gardena or Holman?

- In August 2026, Gardena had more branded searches than Holman among watering system brands worldwide. Gardena was estimated to have 246K branded searches compared to Holman’s 320, and held an 84.5% Share of Search versus Holman’s 0.11%.
- Gardena was ahead of Holman in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Gardena’s estimated Share of Search among watering system brands worldwide moved from 78.3% to 84.5%, and its estimated monthly branded searches moved from 165K to 246K.
- Across the 11 months ending August 2026, Holman’s estimated Share of Search among watering system brands worldwide moved from 0.28% to 0.11%, and its estimated monthly branded searches moved from 590 to 320.

## How did search popularity change for watering system brands worldwide in August 2026?

- In August 2026, Gardena lost estimated Share of Search among watering system brands worldwide, from 86.1% to 84.5%.
- Estimated monthly branded searches for Holman worldwide fell 45.8% over 11 measured months, from 590 to 320 in August 2026.

## Month by month

| Month | Gardena estimated searches | Gardena Share of Search | Gardena rank | Holman estimated searches | Holman Share of Search | Holman rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 165K | 78.3% | 1 | 590 | 0.28% | 5 |
| Nov 2025 | 165K | 80.3% | 1 | 590 | 0.29% | 5 |
| Dec 2025 | 135K | 80% | 1 | 720 | 0.43% | 5 |
| Jan 2026 | 135K | 77.7% | 1 | 720 | 0.41% | 5 |
| Feb 2026 | 165K | 81.1% | 1 | 480 | 0.24% | 5 |
| Mar 2026 | 301K | 85.5% | 1 | 320 | 0.09% | 5 |
| Apr 2026 | 368K | 88.4% | 1 | 320 | 0.08% | 5 |
| May 2026 | 450K | 89.6% | 1 | 260 | 0.05% | 5 |
| Jun 2026 | 368K | 86.3% | 1 | 260 | 0.06% | 5 |
| Jul 2026 | 301K | 86.1% | 1 | 260 | 0.07% | 5 |
| Aug 2026 | 246K | 84.5% | 1 | 320 | 0.11% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Gardena’s and Holman’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Gardena**: Measured on the search term “gardena”.
- **Holman**: Measured on the search term “holman hose”.

- [Gardena profile](/demand/global-en/brands/gardena)
- [Holman profile](/demand/global-en/brands/holman)
- [All watering system brands worldwide](/demand/global-en/categories/watering-system-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Gardena or Holman?

In August 2026, Gardena had more branded searches than Holman among watering system brands worldwide. Gardena was estimated to have 246K branded searches compared to Holman’s 320, and held an 84.5% Share of Search versus Holman’s 0.11%.

## Cite this page

Brandwave. "Gardena vs Holman: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/gardena-vs-holman

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/gardena-vs-holman. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.