---
title: "Gainsight vs Totango: Which is more popular by branded search?"
description: "Which is more popular in search, Gainsight or Totango? Compare estimated monthly branded-search demand and Share of Search inside the Customer success platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/gainsight-vs-totango"
publisher: "Brandwave"
---

# Gainsight vs Totango: Which is more popular by branded search?

Which is more popular in search, Gainsight or Totango? Compare estimated monthly branded-search demand and Share of Search inside the Customer success platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Gainsight and Totango
- **Competitive set**: Customer success platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Gainsight Share of Search**: 39.7%
- **Totango Share of Search**: 5.3%

## Which is more popular in search, Gainsight or Totango?

- In August 2026, Gainsight had more branded searches than Totango among customer success platforms worldwide. Gainsight was estimated to have 18.1K branded searches compared to Totango’s 2.4K, and held a 39.7% Share of Search versus Totango’s 5.3%.
- Gainsight was ahead of Totango in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Gainsight’s estimated Share of Search among customer success platforms worldwide moved from 42.5% to 39.7%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
- Across the 11 months ending August 2026, Totango’s estimated Share of Search among customer success platforms worldwide moved from 8.4% to 5.3%, and its estimated monthly branded searches moved from 4.4K to 2.4K.

## How did search popularity change for customer success platforms worldwide in August 2026?

- In August 2026, Gainsight lost estimated Share of Search among customer success platforms worldwide, from 41.9% to 39.7%.
- In August 2026, Totango lost estimated Share of Search among customer success platforms worldwide, from 6.8% to 5.3%.

## Month by month

| Month | Gainsight estimated searches | Gainsight Share of Search | Gainsight rank | Totango estimated searches | Totango Share of Search | Totango rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 22.2K | 42.5% | 1 | 4.4K | 8.4% | 5 |
| Nov 2025 | 33.1K | 52.1% | 1 | 3.6K | 5.7% | 5 |
| Dec 2025 | 22.2K | 41.5% | 1 | 3.6K | 6.7% | 5 |
| Jan 2026 | 18.1K | 39.2% | 1 | 3.6K | 7.8% | 5 |
| Feb 2026 | 14.8K | 29.7% | 1 | 4.4K | 8.8% | 5 |
| Mar 2026 | 14.8K | 30% | 1 | 3.6K | 7.3% | 5 |
| Apr 2026 | 14.8K | 30.5% | 1 | 3.6K | 7.4% | 5 |
| May 2026 | 12.1K | 27.4% | 2 | 2.9K | 6.6% | 5 |
| Jun 2026 | 22.2K | 42.6% | 1 | 2.9K | 5.6% | 5 |
| Jul 2026 | 14.8K | 41.9% | 1 | 2.4K | 6.8% | 5 |
| Aug 2026 | 18.1K | 39.7% | 1 | 2.4K | 5.3% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Gainsight’s and Totango’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Gainsight**: Measured on the search term “gainsight”.
- **Totango**: Measured on the search term “totango”.

- [Gainsight profile](/demand/global-en/brands/gainsight)
- [Totango profile](/demand/global-en/brands/totango)
- [All customer success platforms worldwide](/demand/global-en/categories/customer-success-platforms): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Gainsight or Totango?

In August 2026, Gainsight had more branded searches than Totango among customer success platforms worldwide. Gainsight was estimated to have 18.1K branded searches compared to Totango’s 2.4K, and held a 39.7% Share of Search versus Totango’s 5.3%.

## Cite this page

Brandwave. "Gainsight vs Totango: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/gainsight-vs-totango

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/gainsight-vs-totango. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.