---
title: "Fundraise Up vs JustGiving: Which is searched more?"
description: "Is Fundraise Up or JustGiving more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fundraising platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/fundraise-up-vs-justgiving"
publisher: "Brandwave"
---

# Fundraise Up vs JustGiving: Which is searched more?

Is Fundraise Up or JustGiving more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fundraising platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Fundraise Up and JustGiving
- **Competitive set**: Fundraising platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Fundraise Up Share of Search**: 0.6%
- **JustGiving Share of Search**: 2.3%

## Is Fundraise Up or JustGiving more popular in search?

- In September 2026, JustGiving had more branded searches than Fundraise Up among fundraising platforms worldwide. JustGiving had about 40,500 branded searches, while Fundraise Up had 10,500. JustGiving made up 2.3% of all fundraising platform searches we track, and Fundraise Up accounted for 0.6%.
- JustGiving was ahead of Fundraise Up in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Fundraise Up’s share of searches among fundraising platforms worldwide moved from 0.58% to 0.6%, and its estimated monthly branded searches moved from 10K to 10.5K.
- Across the 12 months ending September 2026, JustGiving’s share of searches among fundraising platforms worldwide held steady at 2.3%, and its estimated monthly branded searches held steady at 40.5K.

## Top fundraising platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Fundraise Up was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. JustGiving did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| GoFundMe | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Givebutter | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Zeffy | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Donorbox | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| Fundraise Up | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| JustGiving | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about fundraising platforms

- Asked ChatGPT "Which fundraising platform should I use?": 1. GoFundMe, 2. Givebutter, 3. Donorbox
- Asked ChatGPT "What are the best fundraising platforms?": 1. Givebutter, 2. Zeffy, 3. GoFundMe, 4. Donorbox
- Asked ChatGPT "What's the best fundraising platform for raising donations?": 1. GoFundMe, 2. Zeffy, 3. Givebutter, 4. Donorbox
- Searched Google, AI Overview "fundraising platforms": 1. GoFundMe, 2. Fundraise Up, 3. Zeffy
- Searched Google, AI Overview "crowdfunding platform": 1. GoFundMe

Not named in any answer: JustGiving.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for fundraising platforms worldwide in September 2026?

- In September 2026, JustGiving gained share of searches among fundraising platforms worldwide, from 1.6% to 2.3%.

## Month by month

| Month | Fundraise Up estimated searches | Fundraise Up Share of Search | Fundraise Up rank | JustGiving estimated searches | JustGiving Share of Search | JustGiving rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 10K | 0.58% | 6 | 40.5K | 2.3% | 4 |
| Nov 2025 | 10.5K | 0.62% | 6 | 33.1K | 1.9% | 4 |
| Dec 2025 | 9K | 0.45% | 6 | 33.1K | 1.6% | 4 |
| Jan 2026 | 9K | 0.37% | 6 | 40.5K | 1.6% | 4 |
| Feb 2026 | 8.5K | 0.42% | 6 | 40.5K | 2% | 4 |
| Mar 2026 | 10.5K | 0.5% | 6 | 49.5K | 2.4% | 4 |
| Apr 2026 | 10K | 0.48% | 6 | 49.5K | 2.4% | 4 |
| May 2026 | 8.5K | 0.41% | 6 | 40.5K | 2% | 4 |
| Jun 2026 | 8.5K | 0.42% | 6 | 40.5K | 2% | 4 |
| Jul 2026 | 8.2K | 0.41% | 6 | 33.1K | 1.6% | 4 |
| Aug 2026 | 8.5K | 0.42% | 6 | 33.1K | 1.6% | 4 |
| Sep 2026 | 10.5K | 0.6% | 6 | 40.5K | 2.3% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Fundraise Up’s and JustGiving’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Fundraise Up**: Measured on the search terms “fundraise up” and “fundraiseup”, summed into one figure.
- **JustGiving**: Measured on the search term “justgiving”.

- [Fundraise Up profile](/demand/global-en/brands/fundraise-up)
- [JustGiving profile](/demand/global-en/brands/justgiving)
- [All fundraising platforms worldwide](/demand/global-en/categories/fundraising-platforms): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Fundraise Up or JustGiving more popular in search?

In September 2026, JustGiving had more branded searches than Fundraise Up among fundraising platforms worldwide. JustGiving had about 40,500 branded searches, while Fundraise Up had 10,500. JustGiving made up 2.3% of all fundraising platform searches we track, and Fundraise Up accounted for 0.6%.

## Cite this page

Brandwave. "Fundraise Up vs JustGiving: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/fundraise-up-vs-justgiving

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/fundraise-up-vs-justgiving. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
