---
title: "Fulton vs Karen Walker: Which is searched more?"
description: "Which is more popular in search, Fulton or Karen Walker? Compare estimated monthly branded-search demand and Share of Search inside the Umbrella brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/fulton-umbrellas-vs-karen-walker"
publisher: "Brandwave"
---

# Fulton vs Karen Walker: Which is searched more?

Which is more popular in search, Fulton or Karen Walker? Compare estimated monthly branded-search demand and Share of Search inside the Umbrella brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Fulton and Karen Walker
- **Competitive set**: Umbrella brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Fulton Share of Search**: 77.5%
- **Karen Walker Share of Search**: 15.6%

## Which is more popular in search, Fulton or Karen Walker?

- In September 2026, Fulton had more branded searches than Karen Walker among umbrella brands worldwide. Fulton was estimated to have 135K branded searches compared to Karen Walker’s 27.1K, and held a 77.5% Share of Search versus Karen Walker’s 15.6%.
- Fulton was ahead of Karen Walker in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Fulton’s estimated Share of Search among umbrella brands worldwide moved from 74.8% to 77.5%, and its estimated monthly branded searches moved from 110K to 135K.
- Across the 12 months ending September 2026, Karen Walker’s estimated Share of Search among umbrella brands worldwide moved from 18.4% to 15.6%, and its estimated monthly branded searches held steady at 27.1K.

## How did search popularity change for umbrella brands worldwide in September 2026?

- Estimated monthly branded searches for Fulton worldwide rose 22.7% over 12 measured months, from 110K to 135K in September 2026.

## Month by month

| Month | Fulton estimated searches | Fulton Share of Search | Fulton rank | Karen Walker estimated searches | Karen Walker Share of Search | Karen Walker rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 110K | 74.8% | 1 | 27.1K | 18.4% | 2 |
| Nov 2025 | 110K | 70.9% | 1 | 33.1K | 21.3% | 2 |
| Dec 2025 | 110K | 71.9% | 1 | 33.1K | 21.6% | 2 |
| Jan 2026 | 110K | 74.8% | 1 | 27.1K | 18.4% | 2 |
| Feb 2026 | 110K | 75.8% | 1 | 27.1K | 18.7% | 2 |
| Mar 2026 | 110K | 71.9% | 1 | 33.1K | 21.6% | 2 |
| Apr 2026 | 110K | 71.9% | 1 | 33.1K | 21.6% | 2 |
| May 2026 | 110K | 71.9% | 1 | 33.1K | 21.6% | 2 |
| Jun 2026 | 135K | 78.5% | 1 | 27.1K | 15.8% | 2 |
| Jul 2026 | 135K | 77.5% | 1 | 27.1K | 15.6% | 2 |
| Aug 2026 | 135K | 77.5% | 1 | 27.1K | 15.6% | 2 |
| Sep 2026 | 135K | 77.5% | 1 | 27.1K | 15.6% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Fulton’s and Karen Walker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Fulton**: Measured on the search term “fulton”.
- **Karen Walker**: Measured on the search term “karen walker”.

- [Fulton profile](/demand/global-en/brands/fulton-umbrellas)
- [Karen Walker profile](/demand/global-en/brands/karen-walker)
- [All umbrella brands worldwide](/demand/global-en/categories/umbrella-brands): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Fulton or Karen Walker?

In September 2026, Fulton had more branded searches than Karen Walker among umbrella brands worldwide. Fulton was estimated to have 135K branded searches compared to Karen Walker’s 27.1K, and held a 77.5% Share of Search versus Karen Walker’s 15.6%.

## Cite this page

Brandwave. "Fulton vs Karen Walker: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/fulton-umbrellas-vs-karen-walker

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/fulton-umbrellas-vs-karen-walker. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.