---
title: "Frigidaire vs Samsung: Which is searched more?"
description: "Is Frigidaire or Samsung more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fridge brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/frigidaire-vs-samsung"
publisher: "Brandwave"
---

# Frigidaire vs Samsung: Which is searched more?

Is Frigidaire or Samsung more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fridge brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Frigidaire and Samsung
- **Competitive set**: Fridge brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Frigidaire Share of Search**: 5.6%
- **Samsung Share of Search**: 2.8%

## Is Frigidaire or Samsung more popular in search?

- In September 2026, Frigidaire had more branded searches than Samsung among fridge brands worldwide. Frigidaire had about 301,000 branded searches, while Samsung had 151,000. Frigidaire made up 5.6% of all fridge brand searches we track, and Samsung accounted for 2.8%.
- Frigidaire was ahead of Samsung in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Frigidaire’s share of searches among fridge brands worldwide moved from 5.1% to 5.6%, and its estimated monthly branded searches held steady at 301K.
- Across the 12 months ending September 2026, Samsung’s share of searches among fridge brands worldwide moved from 2.5% to 2.8%, and its estimated monthly branded searches held steady at 151K.

## How did search popularity change for fridge brands worldwide in September 2026?

- In September 2026, Frigidaire rose from 8th to 7th among fridge brands worldwide.

## Month by month

| Month | Frigidaire estimated searches | Frigidaire Share of Search | Frigidaire rank | Samsung estimated searches | Samsung Share of Search | Samsung rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 301K | 5.1% | 7 | 151K | 2.5% | 9 |
| Nov 2025 | 301K | 4.3% | 7 | 185K | 2.7% | 9 |
| Dec 2025 | 246K | 4.2% | 7 | 151K | 2.5% | 9 |
| Jan 2026 | 301K | 5% | 7 | 151K | 2.5% | 9 |
| Feb 2026 | 246K | 4.8% | 7 | 176K | 3.4% | 9 |
| Mar 2026 | 301K | 5.3% | 7 | 176K | 3.1% | 9 |
| Apr 2026 | 246K | 4.5% | 8 | 151K | 2.8% | 9 |
| May 2026 | 301K | 5.3% | 8 | 151K | 2.7% | 9 |
| Jun 2026 | 301K | 5.2% | 8 | 151K | 2.6% | 9 |
| Jul 2026 | 301K | 5.6% | 8 | 176K | 3.2% | 9 |
| Aug 2026 | 301K | 5.5% | 8 | 176K | 3.2% | 9 |
| Sep 2026 | 301K | 5.6% | 7 | 151K | 2.8% | 9 |

## How each brand is measured

Brandwave collects information about searches that people make online using Frigidaire’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Frigidaire**: Measured on the search term “frigidaire”.
- **Samsung**: Measured on the search terms “samsung com” and “samsung washer”, summed into one figure.

- [Frigidaire profile](/demand/global-en/brands/frigidaire)
- [Samsung profile](/demand/global-en/brands/samsung)
- [All fridge brands worldwide](/demand/global-en/categories/fridge-brands): The set both shares are measured inside, 14 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Frigidaire or Samsung more popular in search?

In September 2026, Frigidaire had more branded searches than Samsung among fridge brands worldwide. Frigidaire had about 301,000 branded searches, while Samsung had 151,000. Frigidaire made up 5.6% of all fridge brand searches we track, and Samsung accounted for 2.8%.

## Cite this page

Brandwave. "Frigidaire vs Samsung: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/frigidaire-vs-samsung

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/frigidaire-vs-samsung. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.