---
title: "Frida vs Tommee Tippee: Which is searched more?"
description: "Which is more popular in search, Frida or Tommee Tippee? Compare estimated monthly branded-search demand and Share of Search inside the Baby thermometers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/frida-vs-tommee-tippee"
publisher: "Brandwave"
---

# Frida vs Tommee Tippee: Which is searched more?

Which is more popular in search, Frida or Tommee Tippee? Compare estimated monthly branded-search demand and Share of Search inside the Baby thermometers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Frida and Tommee Tippee
- **Competitive set**: Baby thermometers
- **Market**: Global
- **Month measured**: Sep 2026
- **Frida Share of Search**: 17%
- **Tommee Tippee Share of Search**: 13.2%

## Which is more popular in search, Frida or Tommee Tippee?

- In September 2026, Frida had more branded searches than Tommee Tippee among baby thermometers worldwide. Frida was estimated to have 368K branded searches compared to Tommee Tippee’s 286K, and held a 17% Share of Search versus Tommee Tippee’s 13.2%.
- Frida was ahead of Tommee Tippee in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Frida’s estimated Share of Search among baby thermometers worldwide moved from 18.1% to 17%, and its estimated monthly branded searches moved from 450K to 368K.
- Across the 12 months ending September 2026, Tommee Tippee’s estimated Share of Search among baby thermometers worldwide moved from 10.6% to 13.2%, and its estimated monthly branded searches moved from 263K to 286K.

## How did search popularity change for baby thermometers worldwide in September 2026?

- In September 2026, Frida gained estimated Share of Search among baby thermometers worldwide, from 15.9% to 17%.
- In September 2026, Tommee Tippee lost estimated Share of Search among baby thermometers worldwide, from 15.4% to 13.2%.

## Month by month

| Month | Frida estimated searches | Frida Share of Search | Frida rank | Tommee Tippee estimated searches | Tommee Tippee Share of Search | Tommee Tippee rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 450K | 18.1% | 2 | 263K | 10.6% | 4 |
| Nov 2025 | 368K | 16.3% | 3 | 263K | 11.6% | 4 |
| Dec 2025 | 368K | 15.5% | 3 | 233K | 9.8% | 4 |
| Jan 2026 | 368K | 15.2% | 3 | 286K | 11.8% | 4 |
| Feb 2026 | 368K | 18% | 2 | 228K | 11.2% | 4 |
| Mar 2026 | 368K | 17.9% | 3 | 263K | 12.8% | 4 |
| Apr 2026 | 368K | 20% | 3 | 233K | 12.7% | 4 |
| May 2026 | 368K | 20.3% | 3 | 233K | 12.8% | 4 |
| Jun 2026 | 301K | 17.4% | 3 | 263K | 15.2% | 4 |
| Jul 2026 | 368K | 20.3% | 2 | 280K | 15.4% | 4 |
| Aug 2026 | 301K | 15.9% | 3 | 292K | 15.4% | 4 |
| Sep 2026 | 368K | 17% | 3 | 286K | 13.2% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Frida’s and Tommee Tippee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Frida**: Measured on the search terms “frida” and “frida baby”, summed into one figure.
- **Tommee Tippee**: Measured on the search terms “tommee tippee”, “tommee tippee bottles”, “tommee tippee pacifier” and “tommee tippee steriliser”, summed into one figure.

- [Frida profile](/demand/global-en/brands/frida)
- [Tommee Tippee profile](/demand/global-en/brands/tommee-tippee)
- [All baby thermometers worldwide](/demand/global-en/categories/baby-thermometers): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Frida or Tommee Tippee?

In September 2026, Frida had more branded searches than Tommee Tippee among baby thermometers worldwide. Frida was estimated to have 368K branded searches compared to Tommee Tippee’s 286K, and held a 17% Share of Search versus Tommee Tippee’s 13.2%.

## Cite this page

Brandwave. "Frida vs Tommee Tippee: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/frida-vs-tommee-tippee

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/frida-vs-tommee-tippee. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.