---
title: "Freshservice vs ManageEngine ServiceDesk Plus: Which is more popular by branded search?"
description: "Which is more popular in search, Freshservice or ManageEngine ServiceDesk Plus? Compare estimated monthly branded-search demand and Share of Search inside the IT service management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/freshservice-vs-manageengine-servicedesk-plus"
publisher: "Brandwave"
---

# Freshservice vs ManageEngine ServiceDesk Plus: Which is more popular by branded search?

Which is more popular in search, Freshservice or ManageEngine ServiceDesk Plus? Compare estimated monthly branded-search demand and Share of Search inside the IT service management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Freshservice and ManageEngine ServiceDesk Plus
- **Competitive set**: IT service management platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Freshservice Share of Search**: 29.4%
- **ManageEngine ServiceDesk Plus Share of Search**: 11.6%

## Which is more popular in search, Freshservice or ManageEngine ServiceDesk Plus?

- In August 2026, Freshservice had more branded searches than ManageEngine ServiceDesk Plus among IT service management platforms worldwide. Freshservice was estimated to have 33.5K branded searches compared to ManageEngine ServiceDesk Plus’ 13.2K, and held a 29.4% Share of Search versus ManageEngine ServiceDesk Plus’ 11.6%.
- Freshservice was ahead of ManageEngine ServiceDesk Plus in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Freshservice’s estimated Share of Search among IT service management platforms worldwide moved from 29.2% to 29.4%, and its estimated monthly branded searches moved from 41.1K to 33.5K.
- Across the 11 months ending August 2026, ManageEngine ServiceDesk Plus’ estimated Share of Search among IT service management platforms worldwide moved from 10.5% to 11.6%, and its estimated monthly branded searches moved from 14.8K to 13.2K.

## How did search popularity change for IT service management platforms worldwide in August 2026?

- In August 2026, Freshservice overtook Jira Service Management to take the highest estimated Share of Search among IT service management platforms worldwide, at 29.4%.
- In August 2026, ManageEngine ServiceDesk Plus gained estimated Share of Search among IT service management platforms worldwide, from 11.1% to 11.6%.

## Month by month

| Month | Freshservice estimated searches | Freshservice Share of Search | Freshservice rank | ManageEngine ServiceDesk Plus estimated searches | ManageEngine ServiceDesk Plus Share of Search | ManageEngine ServiceDesk Plus rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 41.1K | 29.2% | 2 | 14.8K | 10.5% | 4 |
| Nov 2025 | 33.7K | 25.3% | 2 | 14.7K | 11.1% | 4 |
| Dec 2025 | 33.6K | 28.8% | 2 | 13.2K | 11.4% | 4 |
| Jan 2026 | 41K | 29.6% | 2 | 14.8K | 10.6% | 4 |
| Feb 2026 | 33.7K | 25.9% | 2 | 13.3K | 10.2% | 4 |
| Mar 2026 | 41.1K | 29.3% | 2 | 16.3K | 11.6% | 4 |
| Apr 2026 | 41.1K | 31.3% | 1 | 16.3K | 12.4% | 4 |
| May 2026 | 41K | 31.2% | 1 | 16.5K | 12.6% | 4 |
| Jun 2026 | 40.9K | 30.5% | 1 | 13.3K | 9.9% | 4 |
| Jul 2026 | 33.5K | 28% | 2 | 13.2K | 11.1% | 4 |
| Aug 2026 | 33.5K | 29.4% | 1 | 13.2K | 11.6% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Freshservice’s and ManageEngine ServiceDesk Plus’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Freshservice**: Measured on the search terms “freshservice”, “freshservice app”, “freshservice it service management” and “freshservice software”, summed into one figure.
- **ManageEngine ServiceDesk Plus**: Measured on the search terms “manageengine servicedesk plus”, “manageengine servicedesk plus app”, “manageengine servicedesk plus software”, “manageengineservicedeskplus” and “servicedesk plus”, summed into one figure.

- [Freshservice profile](/demand/global-en/brands/freshservice)
- [ManageEngine ServiceDesk Plus profile](/demand/global-en/brands/manageengine-servicedesk-plus)
- [All IT service management platforms worldwide](/demand/global-en/categories/it-service-management-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Freshservice or ManageEngine ServiceDesk Plus?

In August 2026, Freshservice had more branded searches than ManageEngine ServiceDesk Plus among IT service management platforms worldwide. Freshservice was estimated to have 33.5K branded searches compared to ManageEngine ServiceDesk Plus’ 13.2K, and held a 29.4% Share of Search versus ManageEngine ServiceDesk Plus’ 11.6%.

## Cite this page

Brandwave. "Freshservice vs ManageEngine ServiceDesk Plus: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/freshservice-vs-manageengine-servicedesk-plus

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/freshservice-vs-manageengine-servicedesk-plus. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
