--- title: "Freetrade vs Trading 212: Which is more popular by branded search?" description: "Which is more popular in search, Freetrade or Trading 212? Compare estimated monthly branded-search demand and Share of Search inside the Retail investing and trading apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/freetrade-vs-trading-212" publisher: "Brandwave" --- # Freetrade vs Trading 212: Which is more popular by branded search? Which is more popular in search, Freetrade or Trading 212? Compare estimated monthly branded-search demand and Share of Search inside the Retail investing and trading apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Freetrade and Trading 212 - **Competitive set**: Retail investing and trading apps - **Market**: Global - **Month measured**: Aug 2026 - **Freetrade Share of Search**: 0.62% - **Trading 212 Share of Search**: 12.4% ## Which is more popular in search, Freetrade or Trading 212? - In August 2026, Trading 212 had more branded searches than Freetrade among retail investing and trading apps worldwide. Trading 212 was estimated to have 652K branded searches compared to Freetrade’s 32.7K, and held a 12.4% Share of Search versus Freetrade’s 0.62%. - Trading 212 was ahead of Freetrade in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Freetrade’s estimated Share of Search among retail investing and trading apps worldwide moved from 0.87% to 0.62%, and its estimated monthly branded searches moved from 56.1K to 32.7K. - Across the 11 months ending August 2026, Trading 212’s estimated Share of Search among retail investing and trading apps worldwide moved from 14.9% to 12.4%, and its estimated monthly branded searches moved from 956K to 652K. ## How did search popularity change for retail investing and trading apps worldwide in August 2026? - In August 2026, Trading 212 lost estimated Share of Search among retail investing and trading apps worldwide, from 13% to 12.4%. - Estimated monthly branded searches for Freetrade worldwide fell 41.7% over 11 measured months, from 56.1K to 32.7K in August 2026. ## Month by month | Month | Freetrade estimated searches | Freetrade Share of Search | Freetrade rank | Trading 212 estimated searches | Trading 212 Share of Search | Trading 212 rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 56.1K | 0.87% | 7 | 956K | 14.9% | 3 | | Nov 2025 | 45.7K | 0.81% | 7 | 786K | 14% | 3 | | Dec 2025 | 38.5K | 0.75% | 7 | 653K | 12.8% | 3 | | Jan 2026 | 69.6K | 1.1% | 7 | 976K | 15.6% | 3 | | Feb 2026 | 57.6K | 0.98% | 7 | 801K | 13.6% | 4 | | Mar 2026 | 57.9K | 0.85% | 7 | 1M | 14.8% | 4 | | Apr 2026 | 56.7K | 0.89% | 7 | 833K | 13.1% | 4 | | May 2026 | 46.1K | 0.85% | 7 | 798K | 14.7% | 3 | | Jun 2026 | 39.1K | 0.65% | 7 | 798K | 13.2% | 3 | | Jul 2026 | 26.9K | 0.54% | 7 | 647K | 13% | 3 | | Aug 2026 | 32.7K | 0.62% | 7 | 652K | 12.4% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Freetrade’s and Trading 212’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Freetrade**: Measured on the search terms “Freetrade”, “freetrade app”, “freetrade investing”, “freetrade isa”, “freetrade sipp”, “freetrade stocks and shares isa”, “freetrade uk” and “freetrade uk app”, summed into one figure. - **Trading 212**: Measured on the search terms “demo trading212”, “Trading 212”, “trading 212 account”, “trading 212 app”, “trading 212 card”, “trading 212 cash isa”, “trading 212 cfd”, “trading 212 charges”, “trading 212 charts”, “trading 212 com”, “trading 212 demo”, “trading 212 download”, “trading 212 fees”, “trading 212 forex”, “trading 212 invest”, “trading 212 isa”, “trading 212 stocks and shares isa”, “trading 212 trading fees”, “trading 212uk”, “trading on trading 212”, “trading212”, “trading212 app”, “trading212 com”, “trading212 isa” and “trading212uk”, summed into one figure. - [Freetrade profile](/demand/global-en/brands/freetrade) - [Trading 212 profile](/demand/global-en/brands/trading-212) - [All retail investing and trading apps worldwide](/demand/global-en/categories/retail-investing-apps): The set both shares are measured inside, 8 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Freetrade or Trading 212? In August 2026, Trading 212 had more branded searches than Freetrade among retail investing and trading apps worldwide. Trading 212 was estimated to have 652K branded searches compared to Freetrade’s 32.7K, and held a 12.4% Share of Search versus Freetrade’s 0.62%. ## Cite this page Brandwave. "Freetrade vs Trading 212: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/freetrade-vs-trading-212 This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/freetrade-vs-trading-212. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.