---
title: "Free Spirit vs Ghia: Which is searched more?"
description: "Is Free Spirit or Ghia more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Alcohol-free drink brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/free-spirit-vs-ghia-aperitif"
publisher: "Brandwave"
---

# Free Spirit vs Ghia: Which is searched more?

Is Free Spirit or Ghia more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Alcohol-free drink brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Free Spirit and Ghia
- **Competitive set**: Alcohol-free drink brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Free Spirit Share of Search**: 38%
- **Ghia Share of Search**: 4.1%

## Is Free Spirit or Ghia more popular in search?

- In September 2026, Free Spirit had more branded searches than Ghia among alcohol-free drink brands worldwide. Free Spirit had about 60,500 branded searches, while Ghia had 6,560. Free Spirit made up 38% of all alcohol-free drink brand searches we track, and Ghia accounted for 4.1%.
- Free Spirit was ahead of Ghia in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Free Spirit’s share of searches among alcohol-free drink brands worldwide moved from 36.3% to 38%, and its estimated monthly branded searches held steady at 60.5K.
- Across the 12 months ending September 2026, Ghia’s share of searches among alcohol-free drink brands worldwide moved from 5.2% to 4.1%, and its estimated monthly branded searches moved from 8.6K to 6.6K.

## How did search popularity change for alcohol-free drink brands worldwide in September 2026?

- In September 2026, Athletic Brewing overtook Free Spirit to become the leader among alcohol-free drink brands worldwide, with 40.6% of the searches.
- In September 2026, Free Spirit lost share of searches among alcohol-free drink brands worldwide, from 41.1% to 38%.
- In September 2026, Ghia lost share of searches among alcohol-free drink brands worldwide, from 4.7% to 4.1%.

## Month by month

| Month | Free Spirit estimated searches | Free Spirit Share of Search | Free Spirit rank | Ghia estimated searches | Ghia Share of Search | Ghia rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 60.5K | 36.3% | 2 | 8.6K | 5.2% | 4 |
| Nov 2025 | 60.5K | 38.8% | 1 | 7.7K | 4.9% | 5 |
| Dec 2025 | 60.5K | 35.1% | 1 | 10.9K | 6.3% | 4 |
| Jan 2026 | 60.5K | 28.7% | 2 | 13.4K | 6.3% | 4 |
| Feb 2026 | 60.5K | 38% | 1 | 6.6K | 4.2% | 4 |
| Mar 2026 | 74K | 41.2% | 1 | 8.9K | 4.9% | 4 |
| Apr 2026 | 74K | 40.7% | 1 | 10.4K | 5.7% | 4 |
| May 2026 | 74K | 40.1% | 1 | 8.8K | 4.8% | 4 |
| Jun 2026 | 60.5K | 35.7% | 2 | 7.3K | 4.3% | 4 |
| Jul 2026 | 246K | 69.7% | 1 | 8.5K | 2.4% | 4 |
| Aug 2026 | 74K | 41.1% | 1 | 8.4K | 4.7% | 4 |
| Sep 2026 | 60.5K | 38% | 2 | 6.6K | 4.1% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Free Spirit’s and Ghia’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Free Spirit**: Measured on the search term “free spirit”.
- **Ghia**: Measured on the search terms “drink ghia”, “ghia aperitif” and “ghia drink”, summed into one figure.

- [Free Spirit profile](/demand/global-en/brands/free-spirit)
- [Ghia profile](/demand/global-en/brands/ghia-aperitif)
- [All alcohol-free drink brands worldwide](/demand/global-en/categories/alcohol-free-drink-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Free Spirit or Ghia more popular in search?

In September 2026, Free Spirit had more branded searches than Ghia among alcohol-free drink brands worldwide. Free Spirit had about 60,500 branded searches, while Ghia had 6,560. Free Spirit made up 38% of all alcohol-free drink brand searches we track, and Ghia accounted for 4.1%.

## Cite this page

Brandwave. "Free Spirit vs Ghia: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/free-spirit-vs-ghia-aperitif

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/free-spirit-vs-ghia-aperitif. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
