---
title: "Fortnite vs Mario Kart: Which is searched more?"
description: "Which is more popular in search, Fortnite or Mario Kart? Compare estimated monthly branded-search demand and Share of Search inside the Video game franchises set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/fortnite-vs-mario-kart"
publisher: "Brandwave"
---

# Fortnite vs Mario Kart: Which is searched more?

Which is more popular in search, Fortnite or Mario Kart? Compare estimated monthly branded-search demand and Share of Search inside the Video game franchises set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Fortnite and Mario Kart
- **Competitive set**: Video game franchises
- **Market**: Global
- **Month measured**: Sep 2026
- **Fortnite Share of Search**: 38.8%
- **Mario Kart Share of Search**: 2.9%

## Which is more popular in search, Fortnite or Mario Kart?

- In September 2026, Fortnite had more branded searches than Mario Kart among video game franchises worldwide. Fortnite was estimated to have 6.1M branded searches compared to Mario Kart’s 450K, and held a 38.8% Share of Search versus Mario Kart’s 2.9%.
- Fortnite was ahead of Mario Kart in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Fortnite’s estimated Share of Search among video game franchises worldwide moved from 44.5% to 38.8%, and its estimated monthly branded searches held steady at 6.1M.
- Across the 12 months ending September 2026, Mario Kart’s estimated Share of Search among video game franchises worldwide moved from 4% to 2.9%, and its estimated monthly branded searches moved from 550K to 450K.

## How did search popularity change for video game franchises worldwide in September 2026?

- In September 2026, Fortnite lost estimated Share of Search among video game franchises worldwide, from 40.2% to 38.8%.
- In September 2026, Mario Kart lost estimated Share of Search among video game franchises worldwide, from 3.6% to 2.9%.

## Month by month

| Month | Fortnite estimated searches | Fortnite Share of Search | Fortnite rank | Mario Kart estimated searches | Mario Kart Share of Search | Mario Kart rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.1M | 44.5% | 1 | 550K | 4% | 4 |
| Nov 2025 | 9.1M | 54.2% | 1 | 550K | 3.3% | 4 |
| Dec 2025 | 9.1M | 54.2% | 1 | 673K | 4% | 4 |
| Jan 2026 | 7.5M | 49.1% | 1 | 550K | 3.6% | 4 |
| Feb 2026 | 6.1M | 40.8% | 2 | 450K | 3% | 4 |
| Mar 2026 | 7.5M | 41.1% | 2 | 550K | 3% | 4 |
| Apr 2026 | 6.1M | 40.1% | 2 | 550K | 3.6% | 4 |
| May 2026 | 5M | 35.7% | 2 | 450K | 3.2% | 4 |
| Jun 2026 | 5M | 39.8% | 2 | 368K | 2.9% | 4 |
| Jul 2026 | 5M | 39.3% | 2 | 550K | 4.3% | 4 |
| Aug 2026 | 6.1M | 40.2% | 2 | 550K | 3.6% | 4 |
| Sep 2026 | 6.1M | 38.8% | 2 | 450K | 2.9% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Fortnite’s and Mario Kart’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Fortnite**: Measured on the search term “fortnite”.
- **Mario Kart**: Measured on the search term “mario kart”.

- [Fortnite profile](/demand/global-en/brands/fortnite)
- [Mario Kart profile](/demand/global-en/brands/mario-kart)
- [All video game franchises worldwide](/demand/global-en/categories/video-game-franchises): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Fortnite or Mario Kart?

In September 2026, Fortnite had more branded searches than Mario Kart among video game franchises worldwide. Fortnite was estimated to have 6.1M branded searches compared to Mario Kart’s 450K, and held a 38.8% Share of Search versus Mario Kart’s 2.9%.

## Cite this page

Brandwave. "Fortnite vs Mario Kart: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/fortnite-vs-mario-kart

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/fortnite-vs-mario-kart. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.