---
title: "Fortnite vs Grand Theft Auto: Which is searched more?"
description: "Is Fortnite or Grand Theft Auto more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Video game franchises set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/fortnite-vs-grand-theft-auto"
publisher: "Brandwave"
---

# Fortnite vs Grand Theft Auto: Which is searched more?

Is Fortnite or Grand Theft Auto more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Video game franchises set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Fortnite and Grand Theft Auto
- **Competitive set**: Video game franchises
- **Market**: Global
- **Month measured**: Sep 2026
- **Fortnite Share of Search**: 11.3%
- **Grand Theft Auto Share of Search**: 1%

## Is Fortnite or Grand Theft Auto more popular in search?

- In September 2026, Fortnite had more branded searches than Grand Theft Auto among video game franchises worldwide. Fortnite had about 6.1 million branded searches, while Grand Theft Auto had 550,000. Fortnite made up 11.3% of all video game franchise searches we track, and Grand Theft Auto accounted for 1%.
- Fortnite was ahead of Grand Theft Auto in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Fortnite’s share of searches among video game franchises worldwide moved from 14.2% to 11.3%, and its estimated monthly branded searches held steady at 6.1M.
- Across the 12 months ending September 2026, Grand Theft Auto’s share of searches among video game franchises worldwide moved from 1.6% to 1%, and its estimated monthly branded searches moved from 673K to 550K.

## Top video game franchises in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Grand Theft Auto was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Fortnite was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Grand Theft Auto was listed before Fortnite in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Pokémon | 1st | 1 of 3 | 1 of 2 | 2 of 5 |
| Call of Duty | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| The Legend of Zelda | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Minecraft | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Mario Kart | 5th | 1 of 3 | 2 of 2 | 3 of 5 |
| Grand Theft Auto | 6th | 1 of 3 | 2 of 2 | 3 of 5 |
| Resident Evil | 7th | 2 of 3 | 0 of 2 | 2 of 5 |
| Fortnite | 8th | 1 of 3 | 0 of 2 | 1 of 5 |
| EA Sports FC | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about video game franchises

- Asked ChatGPT "Which video game franchise should I buy?": 1. The Legend of Zelda, 2. Resident Evil, 3. Call of Duty
- Asked ChatGPT "What are the best video game franchise brands?": 1. Pokémon, 2. Grand Theft Auto, 3. Call of Duty, 4. Minecraft, 5. The Legend of Zelda, 6. Resident Evil, 7. Fortnite
- Asked ChatGPT "What's the best video game franchise for family gaming?": 1. Minecraft, 2. Mario Kart
- Searched Google, AI Overview "video game franchises": 1. Mario Kart, 2. Pokémon, 3. Call of Duty, 4. Grand Theft Auto, 5. The Legend of Zelda
- Searched Google, AI Overview "best video games": 1. The Legend of Zelda, 2. Minecraft, 3. Grand Theft Auto, 4. Mario Kart

Not named in any answer: EA Sports FC.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026.

## How did search popularity change for video game franchises worldwide in September 2026?

- In September 2026, Resident Evil overtook Pokémon and 2 others to rank 2nd among video game franchises worldwide, with 20.5% of the searches.
- In September 2026, Fortnite lost share of searches among video game franchises worldwide, from 13.8% to 11.3%.
- Estimated monthly branded searches for Grand Theft Auto worldwide fell 18.3% over 12 measured months, from 673K to 550K in September 2026.

## Month by month

| Month | Fortnite estimated searches | Fortnite Share of Search | Fortnite rank | Grand Theft Auto estimated searches | Grand Theft Auto Share of Search | Grand Theft Auto rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.1M | 14.2% | 2 | 673K | 1.6% | 7 |
| Nov 2025 | 9.1M | 19.9% | 2 | 550K | 1.2% | 7 |
| Dec 2025 | 9.1M | 17.6% | 2 | 450K | 0.87% | 8 |
| Jan 2026 | 7.5M | 15% | 2 | 550K | 1.1% | 7 |
| Feb 2026 | 6.1M | 13.9% | 3 | 450K | 1% | 7 |
| Mar 2026 | 7.5M | 13.6% | 3 | 368K | 0.67% | 8 |
| Apr 2026 | 6.1M | 13.6% | 3 | 673K | 1.5% | 7 |
| May 2026 | 5M | 11.6% | 3 | 450K | 1% | 7 |
| Jun 2026 | 5M | 12% | 3 | 550K | 1.3% | 7 |
| Jul 2026 | 5M | 12% | 3 | 550K | 1.3% | 7 |
| Aug 2026 | 6.1M | 13.8% | 3 | 673K | 1.5% | 7 |
| Sep 2026 | 6.1M | 11.3% | 4 | 550K | 1% | 7 |

## How each brand is measured

Brandwave collects information about searches that people make online using Fortnite’s and Grand Theft Auto’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Fortnite**: Measured on the search term “fortnite”.
- **Grand Theft Auto**: Measured on the search term “grand theft auto”.

- [Fortnite profile](/demand/global-en/brands/fortnite)
- [Grand Theft Auto profile](/demand/global-en/brands/grand-theft-auto)
- [All video game franchises worldwide](/demand/global-en/categories/video-game-franchises): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Fortnite or Grand Theft Auto more popular in search?

In September 2026, Fortnite had more branded searches than Grand Theft Auto among video game franchises worldwide. Fortnite had about 6.1 million branded searches, while Grand Theft Auto had 550,000. Fortnite made up 11.3% of all video game franchise searches we track, and Grand Theft Auto accounted for 1%.

## Cite this page

Brandwave. "Fortnite vs Grand Theft Auto: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/fortnite-vs-grand-theft-auto

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/fortnite-vs-grand-theft-auto. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
