---
title: "Fortinet vs Malwarebytes: Which is searched more?"
description: "Which is more popular in search, Fortinet or Malwarebytes? Compare estimated monthly branded-search demand and Share of Search inside the Endpoint protection brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/fortinet-vs-malwarebytes"
publisher: "Brandwave"
---

# Fortinet vs Malwarebytes: Which is searched more?

Which is more popular in search, Fortinet or Malwarebytes? Compare estimated monthly branded-search demand and Share of Search inside the Endpoint protection brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Fortinet and Malwarebytes
- **Competitive set**: Endpoint protection brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Fortinet Share of Search**: 14.4%
- **Malwarebytes Share of Search**: 49.2%

## Which is more popular in search, Fortinet or Malwarebytes?

- In September 2026, Malwarebytes had more branded searches than Fortinet among endpoint protection brands worldwide. Malwarebytes was estimated to have 1M branded searches compared to Fortinet’s 301K, and held a 49.2% Share of Search versus Fortinet’s 14.4%.
- Malwarebytes was ahead of Fortinet in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Fortinet’s estimated Share of Search among endpoint protection brands worldwide moved from 17.3% to 14.4%, and its estimated monthly branded searches moved from 368K to 301K.
- Across the 12 months ending September 2026, Malwarebytes’ estimated Share of Search among endpoint protection brands worldwide moved from 39.9% to 49.2%, and its estimated monthly branded searches moved from 851K to 1M.

## How did search popularity change for endpoint protection brands worldwide in September 2026?

- In September 2026, CrowdStrike overtook Fortinet to rank 2nd among endpoint protection brands worldwide, with 15.6% estimated Share of Search.
- In September 2026, Malwarebytes gained estimated Share of Search among endpoint protection brands worldwide, from 47% to 49.2%.
- In September 2026, Fortinet lost estimated Share of Search among endpoint protection brands worldwide, from 16.3% to 14.4%.

## Month by month

| Month | Fortinet estimated searches | Fortinet Share of Search | Fortinet rank | Malwarebytes estimated searches | Malwarebytes Share of Search | Malwarebytes rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 368K | 17.3% | 2 | 851K | 39.9% | 1 |
| Nov 2025 | 368K | 16.7% | 2 | 1M | 46.6% | 1 |
| Dec 2025 | 301K | 16.3% | 2 | 855K | 46.4% | 1 |
| Jan 2026 | 368K | 16.5% | 2 | 1.1M | 47.1% | 1 |
| Feb 2026 | 301K | 15.9% | 2 | 868K | 45.9% | 1 |
| Mar 2026 | 301K | 13.9% | 3 | 1.1M | 48.6% | 1 |
| Apr 2026 | 301K | 14.5% | 2 | 1.1M | 51.2% | 1 |
| May 2026 | 368K | 19.2% | 2 | 888K | 46.2% | 1 |
| Jun 2026 | 450K | 22.4% | 2 | 888K | 44.1% | 1 |
| Jul 2026 | 301K | 16.2% | 2 | 888K | 47.6% | 1 |
| Aug 2026 | 301K | 16.3% | 2 | 868K | 47% | 1 |
| Sep 2026 | 301K | 14.4% | 3 | 1M | 49.2% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Fortinet’s and Malwarebytes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Fortinet**: Measured on the search term “fortinet”.
- **Malwarebytes**: Measured on the search terms “antivirus malwarebytes”, “endpoint security malwarebytes”, “malwarebytes”, “malwarebytes app”, “malwarebytes endpoint security” and “malwarebytes software”, summed into one figure.

- [Fortinet profile](/demand/global-en/brands/fortinet)
- [Malwarebytes profile](/demand/global-en/brands/malwarebytes)
- [All endpoint protection brands worldwide](/demand/global-en/categories/endpoint-protection-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Fortinet or Malwarebytes?

In September 2026, Malwarebytes had more branded searches than Fortinet among endpoint protection brands worldwide. Malwarebytes was estimated to have 1M branded searches compared to Fortinet’s 301K, and held a 49.2% Share of Search versus Fortinet’s 14.4%.

## Cite this page

Brandwave. "Fortinet vs Malwarebytes: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/fortinet-vs-malwarebytes

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/fortinet-vs-malwarebytes. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.