--- title: "Forme vs Vitruvian: Which is more popular?" description: "Is Forme or Vitruvian more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Smart home gym brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/forme-vs-vitruvian" publisher: "Brandwave" --- # Forme vs Vitruvian: Which is more popular? Is Forme or Vitruvian more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Smart home gym brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Forme and Vitruvian - **Competitive set**: Smart home gym brands - **Market**: Global - **Month measured**: Oct 2026 - **Forme Share of Search**: 1.9% - **Vitruvian Share of Search**: 0.99% ## Is Forme or Vitruvian more popular in search? - In October 2026, Forme had more branded searches than Vitruvian among smart home gym brands worldwide. Forme had about 2,540 branded searches, while Vitruvian had 1,300. Forme made up 1.9% of all smart home gym brand searches we track, and Vitruvian accounted for 0.99%. - The lead changed hands once in the 12 months ending October 2026: Forme took it in September 2026. - Across the 12 months ending October 2026, Forme’s share of searches among smart home gym brands worldwide moved from 0.87% to 1.9%, and its estimated monthly branded searches moved from 1.3K to 2.5K. - Across the 12 months ending October 2026, Vitruvian’s share of searches among smart home gym brands worldwide moved from 2.5% to 0.99%, and its estimated monthly branded searches moved from 3.6K to 1.3K. ## Top smart home gym brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Vitruvian was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Forme did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Tonal | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Speediance | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Vitruvian | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Tempo | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | AMP | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | OxeFit | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Forme | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about smart home gym brands - Asked ChatGPT "Which smart home gym should I buy?": 1. Speediance, 2. Tonal, 3. Vitruvian - Asked ChatGPT "What are the best smart home gyms?": 1. Tonal, 2. Vitruvian, 3. Speediance - Asked ChatGPT "What's the best smart home gym for a small apartment?": 1. Speediance, 2. Tonal, 3. Vitruvian - Searched Google, AI Overview "smart home gym": 1. Tonal, 2. Speediance - Searched Google, AI Overview "home gym machine": named none of the brands we track Not named in any answer: Tempo, AMP, OxeFit and Forme. Brands are listed in the order each answer named them. The answers were collected in the United States on October 25, 2026. ## How did search popularity change for smart home gym brands worldwide in October 2026? - Vitruvian’s share of searches among smart home gym brands worldwide has lost ground for 3 months in a row, from 1.8% to 0.99% in October 2026. - Estimated monthly branded searches for Forme worldwide rose 101.6% over 12 measured months, from 1.3K to 2.5K in October 2026. ## How has branded search for Forme and Vitruvian changed worldwide over the last 12 months? | Month | Forme estimated searches | Forme Share of Search | Forme rank | Vitruvian estimated searches | Vitruvian Share of Search | Vitruvian rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 1.3K | 0.87% | 7 | 3.6K | 2.5% | 6 | | Dec 2025 | 1.2K | 0.86% | 7 | 2.4K | 1.8% | 6 | | Jan 2026 | 1.8K | 1% | 7 | 2.9K | 1.7% | 6 | | Feb 2026 | 1.5K | 1.2% | 7 | 2.4K | 1.9% | 6 | | Mar 2026 | 1.9K | 1.5% | 7 | 2.4K | 1.9% | 6 | | Apr 2026 | 1.9K | 1.5% | 7 | 1.9K | 1.5% | 6 | | May 2026 | 1.6K | 1.2% | 7 | 2.4K | 1.8% | 6 | | Jun 2026 | 1.5K | 1.1% | 7 | 2.4K | 1.8% | 6 | | Jul 2026 | 2.1K | 1.5% | 7 | 2.4K | 1.8% | 6 | | Aug 2026 | 1.8K | 1.3% | 7 | 2.4K | 1.7% | 6 | | Sep 2026 | 2.1K | 1.6% | 6 | 1.6K | 1.2% | 7 | | Oct 2026 | 2.5K | 1.9% | 6 | 1.3K | 0.99% | 7 | ## How are Forme’s and Vitruvian’s branded searches counted? Brandwave collects information about searches that people make online using Forme’s and Vitruvian’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Forme**: Measured on the search terms “forme life” and “forme studio”, summed into one figure. - **Vitruvian**: Measured on the search term “vitruvian trainer”. - [Forme profile](/demand/global-en/brands/forme) - [Vitruvian profile](/demand/global-en/brands/vitruvian) - [All smart home gym brands worldwide](/demand/global-en/categories/smart-home-gym-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Forme or Vitruvian more popular in search? In October 2026, Forme had more branded searches than Vitruvian among smart home gym brands worldwide. Forme had about 2,540 branded searches, while Vitruvian had 1,300. Forme made up 1.9% of all smart home gym brand searches we track, and Vitruvian accounted for 0.99%. ## Cite this page Brandwave. "Forme vs Vitruvian: Which is more popular?". https://gobrandwave.com/demand/global-en/compare/forme-vs-vitruvian This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/forme-vs-vitruvian. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.